Learn about advocacy topics for collegiate strength and conditioning coaches, and the commitment of the NSCA to provide professional development resources in support of the field. This episode features Mary Beth George, the Chair of the NSCA College Coaches Professional Development Group (PDG). She shares her story in the profession with NSCA Coaching and Sport Science Manager, Eric McMahon, including key insights on the NSCA’s ongoing efforts to support athlete wellness and safety, and personal perspectives on being a strength and conditioning coach as a parent. Tune in for an early listen of areas that will be discussed at the College Coaches PDG Meeting next month as part of the 2023 Coaches Conference (Charlotte, NC, January 4-6). Connect with Mary Beth via email at megeorge01@ysu.edu or on Instagram at mbgeorge2569| | Find Eric on Instagram: @ericmcmahoncscs and Twitter: @ericmcmahoncscs You can join the College Coaches PDG Council before the December 15th annual NSCA Volunteer Application deadline.

If the strength and conditioning field largely keeps to itself, or the knowledge base is not seen to transcend the training facility, it seems reasonable to think that this will present a problem for strength and conditioning coaches. This article examines some actions strength and conditioning coaches can take to increase the awareness of the good work they do on a daily basis.

This article explores the challenges and successes of integrating physical performance experts at the battalion level.

As Director of Sport Science at the University of Nevada, Las Vegas (UNLV), Heather Farmer spearheads comprehensive integration efforts. This includes ensuring every stakeholder, from sport performance staff to academic advisors, has a seat at the table. Farmer also outlines developing an internship and graduate assistantship program to meet staffing needs and offer opportunities for practical experience. She recounts how leveraging relationships — not data — has been her key to scalability. Additionally, Farmer recognizes that to make an impact, she must meet athletes and sport coaches where they are, which she uncovers through “highlights” and “hurdles.” She suggests that sport scientists with strength and conditioning backgrounds, like herself, are uniquely equipped to excel due to their communication skills. Farmer and McMahon also discuss avoiding “analysis paralysis” and how to incorporate data to elevate the student-athlete experience — an unignorable factor as athletes bring an element of “self” in the age of name, image and likeness (NIL). Reach out to Heather by email at: heather.farmer@unlv.edu | Find Eric on Instagram: @ericmcmahoncscs or LinkedIn: @ericmcmahoncscs

This article seeks to provide personal trainers with eight brief modifications that clients can benefit from if they suffer from both acute and chronic lower back pain (LBP).

The NSCA certification exams are based on the analysis of tasks needed to be competent in a specified job or role. The exams measure a candidate’s knowledge, skills, and abilities (KSAs) compared to a predetermined level of competence. It is not a test that recalls information from a textbook like a college course. Before you start preparing ensure you have chosen the right certification for you.

The purpose of this article is to justify the importance and advantage to properly incorporate upper body power (UBP) training in Mixed Martial Arts (MMA) athletes.

Boyd Epley, founder of the National Strength and Conditioning Association (NSCA) and one of the most decorated strength coaches of all time, talks to the NSCA Head Strength and Conditioning Coach, Scott Caulfield, about how the NSCA was founded, how Coach Epley talked Nebraska into letting him weight train all football athletes (most of whom never lifted before), and growing the profession for female strength and conditioning coaches.

This Kinetic Select from Developing the Core reviews the effects of muscle activity when performing exercises on unstable surfaces.

During the initial interview, the personal trainer and client assess compatibility, develop goals, and establish a client-trainer agreement.