The NSCA provides career-focused benefit videos designed to help members gain expert insight, knowledge and tips to help further their careers.Mark Nutting presents, "Using Social Media to Build Your Business"

In this article, renowned fitness expert Brandi Binkley provides an overview of the personal training industry; including where it was, where it is, and where it is going.

As consumers embrace technology, they are also expecting that same incorporation of technology into their exercise programs. This article shares how some top trainers are meeting this need.

When choosing whether to purchase new technological advances, strength and conditioning coaches should consider price, practicality, and credibility in order to maximize the training of their athletes.

While a basic fitness assessment will always be a part of a comprehensive client assessment, there is an array of more sophisticated tests and measures that are available to the personal trainer today.

The purpose of this article is to bring awareness and provide an overview of emerging areas within strength and conditioning and sport science.

Developing a truly successful program involves several layers that the personal trainer must address with time, competence, and critical thinking. A thorough and complete initial consultation can ensure that the personal trainer has all the data that they need to design a program that is time-efficient and successful.

Developing a truly successful program involves several layers that the personal trainer must address with time, competence, and critical thinking. A thorough and complete initial consultation can ensure that the personal trainer has all the data that they need to design a program that is time-efficient and successful.

This article articulates important independent personal trainer and employee personal trainer differences, research and planning guidelines moving forward, important marketing considerations, financial literacy, and the importance of moral support.

Take a deep dive into force plate research and trends with “Force Plate Coach”, Dr. John McMahon from the University of Salford in England. In this episode, John discusses his path from Royal Marine Commando into strength and conditioning and biomechanics teaching and research. Listen in as John connects with NSCA Coaching and Sport Science Program Manager, Eric McMahon, on the past, present, and future of force plates in sport and the ways we can improve our testing and evaluation of athletes. This episode mentions the following paper from NSCA’s Strength and Conditioning Journal: McMahon, JJ, Suchomel, TJ; Lake, JP, and Comfort, P. Understanding the Key Phases of the Countermovement Jump Force-Time Curve, Strength and Conditioning Journal 40(4): 96-106, 2018 Find John on Instagram: @forceplatecoach, on Twitter: @ForcePlateCoach, and on YouTube: @ForcePlateCoach| Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs