Drew Hammond, Army Holistic Health and Fitness (H2F) Program Director at Fort Bragg, talks to the NSCA Coaching and Sport Science Program Manager, Eric McMahon, about differences between tactical and collegiate strength and conditioning. Topics include the Army H2F Program, tactical athlete programming, and how to pursue military strength and conditioning positions. Find Drew on LinkedIn: Drew Hammond | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

The private sector is growing, and so is the competition. With low barriers to entry and clients cycling in and out of programs, you need a strong business strategy to stand out and build staying power. Gini Grimsley draws on her experience across commercial fitness and National Strength and Conditioning Association (NSCA) leadership to address top questions coaches are asking: Where is the smartest place to start? How do you set your rates? How do you grow a client base in a new community? Grimsley distinguishes between being certified and being qualified, noting credentials open the door while applied experience takes you further. She introduces a framework for “periodizing your paycheck,” reverse-engineering income goals into a viable revenue model. Grimsley also outlines how to integrate into established communities and balance hybrid in-person and online coaching. If you are exploring the private sector or refining your approach, gain practical strategies to find your niche and achieve career flexibility. Reach out to Gini on Instagram: @gdotgperiod, LinkedIn: @gini-grimsley-ms-cscs, or by email: trainwithgini@gmail.com | Find Eric on Instagram: @ericmcmahoncscs and LinkedIn: @ericmcmahoncscs Make sure your voice is represented in the profession. Join an NSCA Professional Development Group (PDG) to influence the resources and decisions that impact your segment of the field

When William Kraemer first entered the field, strength and conditioning was, as he puts it, “primordial.” There were few standards, limited research, and little shared understanding. As one of the most influential figures in strength and conditioning, Kraemer recounts how the profession grew from humble beginnings into a science-driven discipline. That history still holds weight for coaches today. He explains why coaches are often drawn to new ideas, but progress comes from building on proven principles. Workout logs are central to his approach, and he notes how analyzing training over time can improve decision-making. He also emphasizes alignment across the performance ladder to support innovation and athlete development. As the Senior Advisor for Sports Performance and Sports Science at The Ohio State University, he shares his perspective on where the field is headed next. Apply his wisdom to stay grounded in solid principles, evaluate training with greater precision, and better serve your athletes. Reach out to Dr. Kraemer by email: Kraemer.44@osu.edu | Find Eric on Instagram: @ericmcmahoncscs and LinkedIn: @ericmcmahoncscs

Dr. Allison Randall, Strength and Conditioning Coach for the Vanderbilt University Women’s Basketball Program, talks to the NSCA Coaching and Sport Science Program Manager, Eric McMahon, about how her path to the 2012 London Olympic Games as an athlete led her to pursue the strength and conditioning profession. Topics include the use of appropriate cueing strategies to optimize work with young athletes, differences with team versus individual sports, and the importance of education for coaches. Find Dr. Randall on Twitter: @AllisonVRandall or Instagram: @allisonvrandall | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

Robert Panariello, Chief Clinical Officer with Professional Physical Therapy and the Professional Athletic Performance Center, talks to the National Strength and Conditioning Association (NSCA) Head Strength and Conditioning Coach, Scott Caulfield, about education in the field, being a well-rounded coach to excel or compliment your career, and key things to remember in the strength and conditioning field.

Joe Kenn, Head Strength and Conditioning Coach for the Carolina Panthers, talks to the NSCA Head Strength and Conditioning Coach, Scott Caulfield, about… well… a little bit of everything.

Learn about pursuing strength and conditioning roles from father and son, Joe Kenn and Peter Kenn. Joe “Big House” Kenn brings perspectives on program leadership from over 35 years in the strength and conditioning profession. Joe’s son Peter, a recent graduate in the field and Assistant Strength and Conditioning Coach at United States Military Academy West Point, shares his story of learning the profession from a young age with his dad coaching in the National Collegiate Athletic Association (NCAA) and National Football League (NFL). Tune in to hear dinner table conversation, as Joe and Peter connect with NSCA Coaching and Sport Science Program Manager, Eric McMahon, in an episode that bridges coaching generations. Find Joe on Instagram: @bighousepower or Twitter: @bighousepower | Find Peter on Instagram: @peterkenn1 or Twitter: @peterkenn1 | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

Antonio Squillante, a PhD candidate at the University of Southern California (USC) and the Weightlifting Special Interest Group (SIG) chair, talks to the former NSCA Head Strength and Conditioning Coach, Scott Caulfield, about using weightlifting, not just the sport, as a means to build strength and power in athletes from the platform to the field. Topics under discussion include being involved with the NSCA through leading the Weightlifting SIG and teaching Exam Prep classes, moving from Italy to pursue his dream of coaching, and going back to school for his PhD. Find Antonio on Facebook: NSCA CSCS Exam Prep or NSCA Weightlifting SIG

Hear from Bri Kanz, Assistant Athletic Director of Sports Performance for Santa Clara University. Kanz connects with NSCA Coaching and Sport Science Program Manager, Eric McMahon, on key stops along her professional path, including her most recent position at Stanford University. Learn how injury inspired Kanz to pursue strength and conditioning, about her move to the West Coast, and her enthusiasm for Olympic sport strength and conditioning. Kanz shares her insight on what it takes to be an effective strength and conditioning coach and where she sees the field going in the future. Connect with Bri on Instagram: @brikanz| Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

Andrea Hudy, now the Head Men’s Basketball Strength and Conditioning Coach for the University of Texas, talks to the former NSCA Head Strength and Conditioning Coach, Scott Caulfield, about how she got into strength and conditioning. Topics under discussion include the collaborative efforts of the sports medicine team and doctors during her time at the University of Kansas, how she was hired, writing her book and continuing her education, and the value of hosting clinics. Find Andrea on Twitter: @A_Hudy