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(727 found)

Benefits of High-Intensity Interval Training for Athletic, General, and Clinical Populations

August 14, 2020

Article Members Only

The goal of this brief review is to describe what classifies as high-intensity interval training (HIIT) and summarize the potential benefits for various populations: athletic, general, and clinical.

Personal trainers Exercise Science Program design HIIT Maximal Aerobic Capacity Moderate-Intensity Continuous Training Tabata

Practical Programming Strategies for Minimizing Training-Related Injury

April 1, 2016

Article Members Only

This article examines ways that personal trainers can take steps in order to effectively reduce the risk of clients suffering a training-related injury.

Personal trainers Exercise Technique Program design personal training injury reduction injury prevention

Rebranding Resistance Training for Older Adults Using Ratings of Perceived Exertion

September 9, 2019

Article Members Only

This article discusses the ratings of perceived exertion (RPE) scales and how to educate older clients to utilize them, as well as how to monitor and safely progress their training intensity.

Personal trainers Program design RPE Aging Population Exertion Exercise Intensity Borg

A Call to Serve

November 28, 2015

Video Members Only

A Call to Serve

Coaches Professional Development strength and conditioning coach 2015-Coaches-Conference

Fitness Marketing Foundations—The Basics and How to Implement Them Effectively

August 26, 2019

Article Members Only

This article discusses the three primary channels of marketing, the regular actions that drive results in each, and the purpose of said actions, for personal trainers to help build a solid marketing foundation for their fitness business.

Personal trainers Professional Development Business Marketing Networking Social Media Action Plan

The Sales Presentation—An In-Depth Look and Building a Customized System for Success

December 31, 2018

Article

Beyond the programming, exercise technique, and human physiology, it is also important to create a customized system for sales success. Re-framing the purpose of the sales presentation in the proper light and creating a customized system that will allow a fitness professional to sell their services with integrity can allow them to help more clients.

Personal trainers Professional Development Fitness Industry Personal Training Business Sales Sales Presentation

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