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(95 found)

Selecting a Specialty—What Will You be Known for?

July 1, 2014

Article Members Only

This article examines potential reasons why the “specialist” personal trainer may be able to thrive over the “one-stop shop” personal trainer.

Personal trainers Organization and Administration Professional Development how to be a personal trainer Personal training business

Top Ways to Drive Traffic to a Fitness Business

January 1, 2015

Article Members Only

For fitness business owners, marketing is understanding the audience and being able to craft stories that capture their attention. This article includes recommendations of ways to get current clients more engaged, as well as reach out to new clients.

Personal trainers Organization and Administration personal training business personal training career how to grow my personal training business how to become a certified personal trainer how to become a personal trainer personal trainers Personal training

The Use of Artificial Intelligence Applications for Exercise Prescription by Personal Trainers – A Call to Action

December 29, 2023

Article Members Only

This article discusses the limitations and risks involved with artificial intelligence, such as ChatGPT, as a tool for personal trainers.

Personal trainers Program design Professional Development Programming Artificial Intelligence Software Ethics

Teaching for Skill Acquisition in Fitness – Best Practices for Fitness Pedagogy

April 16, 2021

Article Members Only

The purpose of this article is to present pedagogical content knowledge to personal trainers aimed to enhance client performance and satisfaction.

Coaches Exercise Science Program design Professional Development Skill Acquisition Observation Feedback Fitness Pedagogy

In the Business of Building a Clientele, the Referral is King

April 1, 2014

Article Members Only


Personal trainers Organization and Administration Professional Development Build a personal trainer business personal training career

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Looking to exhibit at an NSCA conference? Find all the information you need to know about NSCA National Conference, Coaches Conference, Tactical Annual Training, Personal Training Virtual Conference, and more.

How to Promote and Sell Multiple Personal Training Options with Layered Pricing

October 1, 2015

Article Members Only

One the fastest growing trends in the fitness industry over recent years has been the increase of personal training studios. Learn how to identify the varied services that can be offered at the personal training studio, and how to promote and sell in a layered pricing format.

Personal trainers Organization and Administration NSCA-CPT marketing for personal trainers business of personal training personal training

Common Practice for Personal Trainers that Should not be so Common: Examination of Common Practices

Starting into the personal training business is a very exciting endeavor full of great potential, possibilities for success, and endless opportunities to help others. However, many of the “common practices” found in today’s personal training industry are not the most effective tactics to implement.

Personal trainers Organization and Administration Professional Development PTQ personal training business practices

From Successful Trainer to Gym Owner—9 Steps to Open Your First Facility

March 25, 2019

Video

Learn a 9-step plan for opening your own gym. In this session from the NSCA’s 2018 Personal Trainers Conference, David Crump shares his experience owning a facility.

Personal trainers Organization and Administration Professional Development Personal Training Business Marketing Opening a Gym Owner

Developing Your Simple Personal Training Marketing Plan

June 1, 2017

Article Members Only

There is a formula for attracting more clients into your gym and it can work for you if you commit to following the right steps. This article will explain how to set marketing goals, create a marketing action plan to bring in new clients based on your strengths as a trainer, provide examples of how to implement your marketing plan, and discuss why tracking the success of your plan is important.

Personal trainers Organization and Administration Professional Development PTQ Marketing personal training NSCA-CPT

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