Studio owners or aspiring owners can leverage current or emerging trends to grow (or start) their business, and better understand the fitness landscape to gain a competitive advantage.
Personal trainersOrganization and Administrationfitness studiopersonal training businesspersonal training
Brianna Battles believes athleticism does not end when motherhood begins. Frustrated by the lack of resources and support for pregnant and postpartum athletes, she founded Everyday Battles to bridge the gap. Now, she empowers everyone from Ultimate Fighting Championship (UFC) fighters and Olympians to hobbyists to challenge their perceived fragility, navigate body and identity changes, and pursue a lifetime of athleticism. Battles notes how strength and conditioning coaches are uniquely poised to influence communities and train general populations using a top-down coaching philosophy. Conducting needs analyses, she focuses on their athletic history, predispositions, and how they manage breathing, pressure, and tension during movement. By reverse-engineering a proactive return to performance, she helps clients overcome social media glorification and fearmongering to design an athlete-mom life that serves them. Battles discusses tapping into the “athlete brain” that craves routine and buy-in. Her advice? Get curious, practice brave, and embrace entrepreneurship as another form of progressive overload.
Connect with Brianna on Instagram: @brianna.battles and @pregnant.postpartum.athlete or by email at: brianna@briannabattles.com | Find Eric on Instagram: @ericmcmahoncscs and LinkedIn: @ericmcmahoncscs
This episode discusses new CASCE field experience requirements that dictate a minimum of two substantially different work experiences. Learn more about CASCE accreditation at NSCA.com/CASCE.
Our governing body, the CASCE Board of Directors, guides our efforts and accreditation practices. The Board is comprised of nine members: three Educators in Strength and Conditioning Programs, two Practitioners, one Public member, one Administrator, one NSCA Affiliate Representative, and one NSCA Board-Appointed Representative. Additionally, the Chair, Vice-Chair, and Secretary/Treasurer serve as Officers. Directors serve a term of three years and may serve no more than two full consecutive terms.
Our governing body, the CASCE Board of Directors, guides our efforts and accreditation practices. The Board is comprised of nine members: three Educators in Strength and Conditioning Programs, two Practitioners, one Public member, one Administrator, one NSCA Affiliate Representative, and one NSCA Board-Appointed Representative. Additionally, the Chair, Vice-Chair, and Secretary/Treasurer serve as Officers. Directors serve a term of three years and may serve no more than two full consecutive terms.
This career series article focuses on the calling of the tactical strength and conditioning facilitator. It touches on the drive, commitment, and dedication necessary to work with tactical populations.
TSAC FacilitatorsOrganization and AdministrationProfessional DevelopmentTSACBecoming a Tactical Strength and Conditioning CoachCareers in Tactical Strength and ConditioningTactical Athlete
This article provides a first-hand perspective of different approaches strength and conditioning coaches can take when they need to produce a highly competitive athlete, but their financial resources are limited.
This article explores the possible causes of low back pain, as well as three potential strategies that a personal trainer may use to work with someone dealing with low back pain.
Personal trainersProgram designLow Back PainDysfunctional PatternsCore Strength
Nearly all fitness professionals are forced to address low back pain (LBP) to some extent, regardless of the age or population with which they work. The purpose of this article is to shed light on contemporary research surrounding LBP.
Personal trainersProgram designMobilityLower Back PainMobility for Lower BackStabilityStability for Lower Back