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(77 found)

Top 5 Marketing Strategies to Implement for Your Fitness Business

November 1, 2015

Video Members Only

One of the universal challenges in running a small fitness business is finding new ways to generate traffic. In this session from the 2015 NSCA Personal Trainers Conference, Josh Leve reviews the results of a survey of thousands of owners, fitness professionals, and coaches to identify best business practices. There is no better strategy to grow a business than leveraging the combined experiences of others.

Personal trainers Organization and Administration Professional Development Fitness Industry Personal Trainers Fitness Business Marketing Strategies

Best Business Practices - Personal Training

April 1, 2015

Article Members Only

Three top personal trainers—Juan Carlos Santana, Robert Linkul, and Chat Williams—discuss “best practices” in the profession of personal training.

Personal trainers Organization and Administration become a personal trainer personal training career build your personal training business Fitness Industry Business

Common Practice for Personal Trainers that Should not be so Common: Examination of Common Practices

Starting into the personal training business is a very exciting endeavor full of great potential, possibilities for success, and endless opportunities to help others. However, many of the “common practices” found in today’s personal training industry are not the most effective tactics to implement.

Personal trainers Organization and Administration Professional Development PTQ personal training business practices

Selecting a Specialty—What Will You be Known for?

July 1, 2014

Article Members Only

This article examines potential reasons why the “specialist” personal trainer may be able to thrive over the “one-stop shop” personal trainer.

Personal trainers Organization and Administration Professional Development how to be a personal trainer Personal training business

How to Leverage Industry Leading Market Research for a Fitness Studio

July 1, 2015

Article Members Only

One of the most important elements of running a fitness studio, no matter the discipline or the size, is understanding the competitive landscape. Gaining a key perspective on what is happening not only in the market, but also in the fitness industry as a whole, can provide owners and managers with the insight necessary to uncover the data and trends for their business to thrive.

Personal trainers Organization and Administration market research personal training how to become a personal trainer fitness studio

Teaching for Skill Acquisition in Fitness – Best Practices for Fitness Pedagogy

April 16, 2021

Article Members Only

The purpose of this article is to present pedagogical content knowledge to personal trainers aimed to enhance client performance and satisfaction.

Coaches Exercise Science Program design Professional Development Skill Acquisition Observation Feedback Fitness Pedagogy

How Social Media Affects the Legal Rights of Employees

June 4, 2016

Article

While social media can serve as an efficient business tool, it can also complicate the legal rights of the entrepreneurs who use them. This article focuses on three specific—and perhaps surprising—ways in which social media can alter the employment rights of fitness professionals and the gyms they work for.

Personal trainers Legal Issues Professional Development NSCA-CPT personal training employment Social media

Keeping Clients for Life—Three Long-Term Retention Strategies that Work

April 1, 2019

Article Members Only

David Crump describes strategies on client retention and how to make memorable experiences for your client as a personal trainer.

Personal trainers Organization and Administration Testing and Evaluation Client Consultation|Assessment Professional Development Clients Personal Training Client Retention client Strategies

NSCA’s Coaching Podcast, Episode 4: Lance Walker

Podcast

Lance Walker, Global Director of Performance at Michael Johnson Performance (MJP), talks to the NSCA Head Strength and Conditioning Coach, Scott Caulfield, about being unselfish in your work, developing your people skills in order to be a better coach, and mapping out your professional path.

Coaches Professional Development

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