(217 found)
Fitness Marketing Foundations—The Basics and How to Implement Them Effectively
August 26, 2019
This article discusses the three primary channels of marketing, the regular actions that drive results in each, and the purpose of said actions, for personal trainers to help build a solid marketing foundation for their fitness business.
Personal trainers Professional Development Business Marketing Networking Social Media Action Plan
Top Ways to Drive Traffic to a Fitness Business
January 1, 2015
For fitness business owners, marketing is understanding the audience and being able to craft stories that capture their attention. This article includes recommendations of ways to get current clients more engaged, as well as reach out to new clients.
Personal trainers Organization and Administration personal training business personal training career how to grow my personal training business how to become a certified personal trainer how to become a personal trainer personal trainers Personal training
Specificity and the Tactical Athlete
September 30, 2022
This article discusses using the principle of specificity as an important component in tactical training programs to enhance performance, decrease injuries, and improve functional longevity of a tactical athlete.
TSAC Facilitators Program design Tactical Athlete Movement Sleep Nutrition Training Load Specificity
Fartlek Training with Personal Training Clients
April 3, 2020
This article explains Fartlek training as well as how it can be programmed and individualized for different clients.
Personal trainers Program design Fartlek Training Intensity Anaerobic Aerobic Intervals ATP-PC
4 Keys to Delivering an Unforgettable Experience
December 3, 2018
Creating life changing experiences takes time and does not often happen overnight. Sometimes it can be one mind-blowing experience but more often than not it is a series of great experiences delivered over a period of time that leads clients to settle on a fitness home and become raving fans.
Personal trainers Organization and Administration Professional Development Fitness Industry Personal Training Business
Selecting a Specialty—What Will You be Known for?
July 1, 2014
This article examines potential reasons why the “specialist” personal trainer may be able to thrive over the “one-stop shop” personal trainer.
Personal trainers Organization and Administration Professional Development how to be a personal trainer Personal training business
Semi-Private Training – An Ideal Model for Small Studios and Productive Trainers
March 25, 2019
David Crump describes how semi-private training can be an effective model for some studio and small gym owners to continue to grow their business and reach individuals.
Personal trainers Organization and Administration Professional Development Fitness Business Semi-Private Training Personal Training
Assessments and Measures—Interviews from Experts in Personal Training
April 2, 2015
While a basic fitness assessment will always be a part of a comprehensive client assessment, there is an array of more sophisticated tests and measures that are available to the personal trainer today.
Personal trainers Program design Testing and Evaluation fitness testing how to measure fitness Fitness assessment
Boots on the Ground: Strength and Conditioning in the United States Army – Lessons Learned from a Year Coaching Infantrymen
John Mata writes about his experience as a Tactical Strength and Conditioning Facilitator® (TSAC-F®) and his opportunity to be part of a pilot program directed by United States Army Forces Command (FORSCOM).
TSAC Facilitators Program design Organization and Administration TSAC Facilitator Army Tactical Strength and Conditioning
Programming Considerations for the Tactical Officer in Law Enforcement – Focusing on Fundamentals
October 29, 2018
By examining a practical approach to programming fundamentals based on a needs analysis and training objectives relative to the program, a foundational plan can be laid that may lead not only to the appropriate progression of a given officer but also to the mutual satisfaction of the trainer and trainee alike.
TSAC Facilitators Program design TSAC Tactical Athlete Law Enforcement
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