This article discusses the three primary channels of marketing, the regular actions that drive results in each, and the purpose of said actions, for personal trainers to help build a solid marketing foundation for their fitness business.
Personal trainersProfessional DevelopmentBusinessMarketingNetworkingSocial MediaAction Plan
This article explores the process and reasoning behind integrating an athletic trainer within a fire department to provide clinical care and injury prevention protocols.
TSAC FacilitatorsExercise ScienceBasic Pathophysiology and Science of Health Status or Condition and Disorder or DiseaseProfessional DevelopmentAthletic TrainerMusculoskeletal InjuryFirefighter
This article is part of a continuing series of tactical strength and conditioning (TSAC) research reviews. It is designed to bring awareness to new research findings of relevance to tactical strength and conditioning communities.
TSAC FacilitatorsExercise ScienceNutritionProgram designTesting and EvaluationTacticalResearchResearch ReportTSAC
NSCA Pro Deals Program: Save on products and services with NSCA Membership! Get special NSCA discount codes and offers from our sponsors and select exhibitors.
This article is from the perspective of the Battalion Commander, 1st Tank Battalion, in an effort to share with other TSAC-F what did and did not work while implementing the Marine Corps’ Force Fitness program.
Rushing into administering a training program can greatly hinder long-term gains for the client. This article explains the key components of the client interview, or as it is commonly referred to, “success session.”
Personal trainersClient Consultation|Assessmentpersonal trainingsuccess sessionclient interview
By understanding the differences between features, benefits, and results, along with how they impact current or potential clients, personal trainers can separate themselves from the rest of the pack and ensure long-term success of their business.
Personal trainersProfessional Developmentpersonal trainingpersonal training businessmarketing for personal trainers
The National Strength and Conditioning Association (NSCA) is proud to announce the recipients of the organization’s 2021 Coach of the Year Awards:
Professional Strength and Conditioning Coach of the Year: Paul Goodman, MS, CSCS, RSCC*E
College Strength and Conditioning Coach of the Year: Brian Thompson, PhD, CSCS,*D, RSCC*E
Assistant College Strength and Conditioning Coach of the Year: Andrew Stocks, MS, CSCS, NSCA-CPT