This article describes a five-week training program that was used to prepare an athlete for the NBA Combine.

Football requires very fast, high-intensity, and high-impact movement patterns with each position requiring various movements and speeds. This article reviews how coaches are currently observing movement, and offers a framework on how to identify and improve movement in each player without over-coaching movement patterns.

Acceleration and maximal velocity are two factors that are key for any position in football and can determine success in many situations out on the field. This article will review several aspects of sprint mechanics and training to enhance linear (straight-ahead) speed for football players.

Adam Ross, Chair of and an Assistant Professor within the Kinesiology Department at Dallas Baptist University, talks to the NSCA Coaching Program Manager, Eric McMahon, about his unique dual role of strength coach and professor at the university. Topics under discussion include the NSCA Special Interest Groups (SIGs), building trust with athletes and students, and how his mentors and children have shaped his perspective of the field. Find Adam on Facebook: NSCA Baseball SIG or via Email: adamr@dbu.edu| Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

This article discusses the three primary channels of marketing, the regular actions that drive results in each, and the purpose of said actions, for personal trainers to help build a solid marketing foundation for their fitness business.

The purpose of this article is to discuss caffeine use in tactical populations and provide recommendations for responsible consumption.

This article discusses the limitations and risks involved with artificial intelligence, such as ChatGPT, as a tool for personal trainers.

This NSCA Coach article describes how to manipulate movements, lifts, and rest periods in a way that controls time, space, and flow efficiently to creatively enhance athletic performance.

Establishing a relationship and communicating with your clients in simplified terms that they can understand is a critical aspect of the training process. If you are not taking the time to do this, start now, and it will make the whole experience better for everyone involved.

A constant long-term mindset of system improvement, although often time consuming at first, will pay big dividends in the long run. All of this is done with the intent of spending more time on what truly matters: making money by helping people and changing lives.