The private sector is growing, and so is the competition. With low barriers to entry and clients cycling in and out of programs, you need a strong business strategy to stand out and build staying power. Gini Grimsley draws on her experience across commercial fitness and National Strength and Conditioning Association (NSCA) leadership to address top questions coaches are asking: Where is the smartest place to start? How do you set your rates? How do you grow a client base in a new community? Grimsley distinguishes between being certified and being qualified, noting credentials open the door while applied experience takes you further. She introduces a framework for “periodizing your paycheck,” reverse-engineering income goals into a viable revenue model. Grimsley also outlines how to integrate into established communities and balance hybrid in-person and online coaching. If you are exploring the private sector or refining your approach, gain practical strategies to find your niche and achieve career flexibility. Reach out to Gini on Instagram: @gdotgperiod, LinkedIn: @gini-grimsley-ms-cscs, or by email: trainwithgini@gmail.com | Find Eric on Instagram: @ericmcmahoncscs and LinkedIn: @ericmcmahoncscs Make sure your voice is represented in the profession. Join an NSCA Professional Development Group (PDG) to influence the resources and decisions that impact your segment of the field

Colorado Springs, CO – Strength and conditioning and tactical professionals from across the nation will converge on the NSCA’s TSAC Annual Training April 2-5, 2018 in Norfolk, VA to discover cutting-edge research and practical applications in strength and conditioning, presented by the industry’s most elite and respected experts.

This infographic summarizes the National Strength and Conditioning Association’s (NSCA) position statement for resistance training for older adults and the benefits, program suggestions, and considerations specific to them.

Integrating weight room cues that are more consistent with those used to reinforce safer tackling techniques on the field may help with athlete retention and buy-in, and prevent potential confusion.

Stephanie Mock, Assistant Athletic Director for Sports Performance at the University of Pittsburgh, talks to the NSCA Coaching and Sport Science Program Manager, Eric McMahon, about growing a comprehensive sports performance program. Topics under discussion include tips for interviews, graduate assistantships, staff development, and the ongoing collaboration with academics to advance sport science initiatives at University of Pittsburgh. Find Stephanie on Instagram: @_mockstephanie_ or @pitt_sportsperformance | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

Kevin Cronin, Head Strength and Conditioning Coach at Colorado College, talks to the NSCA Head Strength and Conditioning Coach, Scott Caulfield, about his career path, sources of quality information on social media, and the realities of working at a college that has both Division I and Division III sports.

NSCA has a network of volunteer leaders who direct NSCA’s efforts at the state level. NSCA’s Southwest Regional Coordinator provides oversight and training to local state directors. Members in the Southwest Region can connect at local and regional events as well as on Facebook to others in this area.

Bobby Smith, owner and Director of Sports Performance at Reach Your Potential Training, talks to the National Strength and Conditioning Association (NSCA) Head Strength and Conditioning Coach, Scott Caulfield, about the transition to owning his own facility and his impact on youth athletes. Topics under discussion include Smith’s education and previous athletic experience that led him to sports performance, being the owner of a sports performance facility, and his impact on youth athletes.

This episode of the NSCA Coaching Podcast features Nicole Fowler, the Assistant Strength and Conditioning Coach at Phillips Exeter Academy. Fowler connects with the NSCA Coaching and Sport Science Staff, Eric McMahon and Kevin Gregory, about transitioning from collegiate coaching, at Merrimack University and the University of Denver, to now working in a high school. Learn what it means to be “unembarassable” in your coaching and how that helps your strength and conditioning program. The impact of the high school strength and conditioning coach extends far beyond weight room in this episode. Tune in to learn more about programming for high school student-athletes and training insights for youth during the pre-college formative years. Connect with Nicole on Instagram at @nicolesampson104 and @phillips_exeter_strength | Reach out to Eric and Kevin on Instagram at @ericmcmahoncscs and @coachgregorystrength