For fitness business owners, marketing is understanding the audience and being able to craft stories that capture their attention. This article includes recommendations of ways to get current clients more engaged, as well as reach out to new clients.

Congratulations to the NSCA's 2022 winners! This page is updated as new award winners are named throughout the year.

Colorado Springs, CO – The National Strength and Conditioning Association (NSCA) is proud to announce that Coach Joel Raether has been selected as the NSCA’s Professional Strength and Conditioning Coach of the Year for 2020. Coach Raether becomes the sixth recipient of the award, which has been handed out since 2014. Award winners are selected by a volunteer committee, the NSCA’s Coaching Task Force, who determine the winner based on their contributions to the NSCA, their community, and the coaching profession.

A comprehensive but realistic battery of tests can reveal those who are sufficiently fit and athletic to immediately assimilate into training with the least possible likelihood of failure or injury. The Occupational Physical Assessment Test (OPAT) was designed to identify those individuals and screen out those who require further physical development.

In this episode, we hear from Kerry Harbor, the Head Strength and Conditioning Coach at Winston-Salem State University, on his experience at the 2023 NSCA Coaches Conference. Coach Harbor shares with NSCA Coaching and Sport Science Program Manager, Eric McMahon, unique aspects of serving student-athletes at the National Collegiate Athletic Association (NCAA) Division II level. The discussion includes Coach Harbor’s early aspiration to become a physical therapist, to how a college football injury introduced him to the coaching profession. From teaching physical education classes to coaching in both high school and college, Coach Harbor reflects on recent growth and areas of opportunity in the strength and conditioning profession. As mentioned during the episode, you can learn more about the results from the 2022 NSCA Strength and Conditioning Salary Survey. Connect with Kerry on Instagram: @harborkerry or Twitter @CoachHarbor | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

Mike Caro, Head Strength and Conditioning Coach at Emory and Henry College and chairperson of the College Coaches Special Interest Group, talks to the NSCA Head Strength and Conditioning Coach, Scott Caulfield, about his journey from National Association of Intercollegiate Athletics (NAIA) athlete to head strength and conditioning coach, with limited resources, but an eagerness to succeed. Topics under discussion include internship experiences, interviewing for jobs, and special interest groups.

This article is an overview of several studies that look into the effects of intensity and volume in the training of combat soldiers and its relation to injury.

The purpose of this article is to strongly suggest and offer a pragmatic and stepwise approach that takes into account the ideas and concepts of shared decision making that allows for the “best practices,” pre-participation screenings, evaluations, and stratification flow charts for safe and effective return to play for athletes.