This article explores what a facility-level culture may look like, identifies some of the expected benefits of purposely developing that culture, and discusses some misalignment between what coaches say they want the culture to feel like and the message the athletes are likely to receive.

This article discusses the importance of a creative and open mind in strength and conditioning coaches, as well as tips to develop it.

This excerpt from NSCA’s Essentials of Sport Science highlights the importance of quantifying training load for both programming and monitoring an athlete’s progression or regression over time.

This article identifies considerations and practical training ideas for training sedentary populations.

Mike Snowden, University of Alabama Men’s Basketball Strength Coach, talks to the NSCA Coaching and Sport Science Program Manager, Eric McMahon, about having a genuine relationship with head sport coaches. Topics under discussion include building players into the program, creating buy-in, and embracing new and unique career opportunities. Find Mike on Instagram: @mike__snowden or Twitter: @Mike__Snowden | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

This article provides a proposed holistic solution to increase functional, quality movement among Marines, thereby increasing physical performance, reducing injuries, and developing more effective warfighters.

Some positions within the fitness industry can be tricky to classify. This article helps businesses decipher the difference between a hired employee and an independent contracted position.

The variables of an NBA season constantly change, which requires strength and conditioning coaches to adjust accordingly. The success of a program is often influenced by the coach’s ability to combine strength and conditioning principles with common sense and the ability to adjust to the schedule.

The purpose of this article is to inform readers of a training tool which is both safe and effective in allowing swimmers to develop strength and power through a unique training protocol.

While a basic fitness assessment will always be a part of a comprehensive client assessment, there is an array of more sophisticated tests and measures that are available to the personal trainer today.