The private sector is growing, and so is the competition. With low barriers to entry and clients cycling in and out of programs, you need a strong business strategy to stand out and build staying power. Gini Grimsley draws on her experience across commercial fitness and National Strength and Conditioning Association (NSCA) leadership to address top questions coaches are asking: Where is the smartest place to start? How do you set your rates? How do you grow a client base in a new community? Grimsley distinguishes between being certified and being qualified, noting credentials open the door while applied experience takes you further. She introduces a framework for “periodizing your paycheck,” reverse-engineering income goals into a viable revenue model. Grimsley also outlines how to integrate into established communities and balance hybrid in-person and online coaching. If you are exploring the private sector or refining your approach, gain practical strategies to find your niche and achieve career flexibility. Reach out to Gini on Instagram: @gdotgperiod, LinkedIn: @gini-grimsley-ms-cscs, or by email: trainwithgini@gmail.com | Find Eric on Instagram: @ericmcmahoncscs and LinkedIn: @ericmcmahoncscs Make sure your voice is represented in the profession. Join an NSCA Professional Development Group (PDG) to influence the resources and decisions that impact your segment of the field

Casey Kramer, Assistant Strength Coach for the Chicago Bears National Football League (NFL) team, talks to the NSCA Coaching Program Manager, Eric McMahon, about working with tactical, Olympic sport, and professional football athletes. Topics under discussion include advice for young coaches, scheduling strength and conditioning sessions in the NFL calendar, and different qualities coaches should seek to have outside of the weight room. Find Casey on Instagram: @caseykramer12| Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

Regarded as a sport science advocate in Major League Soccer (MLS), follow David Tenney’s journey from sport coach to High Performance Director at Austin Football Club (FC). Tenney and NSCA Coaching and Sport Science Program Manager Eric McMahon begin by discussing increases in MLS staff and embracing the overlap between coaching and performance science staff. Tenney reflects on how experienced coaches often evolve toward mentorship, finding balance between “leader” and “practitioner.” The pair examine the new MLS-mandated performance scientist position, which requires the Certified Performance and Sport Scientist® (CPSS®) credential. Created to standardize the role and responsibilities, MLS performance scientists leverage data from GPS and force plates into effective and ethical takeaways. As President of the emerging Professional Soccer Performance Association (PSPA), Tenney shares his goals to create a network, gain representation, and increase credibility. Tenney and McMahon also explore the robust MLS developmental pipeline, interviewing strategy, and early career advice. Connect with David on Twitter/X: @davetenney or LinkedIn: @david-tenney | Find Eric on Instagram: @ericmcmahoncscs or LinkedIn: @ericmcmahoncscs For a deeper look into sport science, explore career trends and how to leverage the CPSS certification into new career opportunities. Discover your next job or internship on the NSCA Job Board. This episode discusses David Tenney’s PhD dissertation, An Exploration of the Leadership Competencies Required for High-Performance Directors in North American Professional Sports Organizations, which includes interviews with NFL, NBA, MLB, NHL, and MLS leaders.

Thadeus Jackson, Assistant Strength and Conditioning Coach of the Green Bay Packers National Football League (NFL) team, talks to the NSCA Coaching and Sport Science Program Manager, Eric McMahon, about the importance of a support system in your career. Topics under discussion include the dynamics of working with professional athletes and how strategic data collection can make your organization better. Find Thadeus on LinkedIn: Thadeus Jackson | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

Hear from a more than 30-year strength and conditioning coaching veteran in the sport of rugby, Ashley Jones. He talks to NSCA Coaching and Sport Science Program Manager, Eric McMahon, about his progression in the field, beginning in 1988 to his current roles as part of the NSCA Rugby Special Interest Group, Awards and Honors Committee, and Certification Committee. Jones provides insight on the important roles of NSCA Committees in supporting the integrity of the coaching profession. Learn more about the expanded roles of strength and conditioning coaches in non-mainstream sports, like Rugby in North America, while also helping to support skill and game development. This episode also includes great lessons on program planning within the team setting and how to emphasize the “human element” in coaching. You can contact Ashley by email at ashley@ashleyjonesstrengthcoach.com| Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

Brian Buck, Director of Sports at Sparta Science, talks to the NSCA Coaching Program Manager, Eric McMahon, about the new roles that data and technology are playing in the weight room. Topics under discussion include what young coaches should know getting into the field of strength and conditioning and the importance of building relationships and developing people. Find Brian on Twitter: @brianbuck6 | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

Brian Gearity, Program Director and Professor of the Master of Arts in Sport Coaching program at the University of Denver talks to the NSCA Head Strength and Conditioning Coach, Scott Caulfield, about the sociology of strength and conditioning. Topics under discussion include continuing education, becoming a writer, and how to coach a variety of people. Find Brian on Twitter: @DrGearity | Find Scott on Instagram: @coachcaulfield

Catch up on this presentation from the 2024 NSCA Coaches Conference with Major League Baseball (MLB) Tampa Bay Rays Strength and Conditioning Coach, Joey Greany. Greany takes NSCA Coaching Program Manager, Eric McMahon, on a deep dive into plyometrics for a wide range of athletes. He also shares the importance of professional development for strength and conditioning coaches. Tune in to learn in-season training tips and how the NSCA inspired Greany’s path to the Big Leagues. As mentioned in the episode, here is a link to learn more about the Professional Baseball Strength and Conditioning Coaches Society (PBSCCS). Connect with Joey on Instagram at: @joeygreany | Find Eric on Instagram: @ericmcmahoncscs or X (Twitter): @ericmcmahoncscs

Coaching elite mixed martial arts (MMA) athletes demands creativity, adaptability, and a global mindset. Gavin Pratt, Senior Director of Strength and Conditioning at the Ultimate Fighting Championship (UFC) Performance Institute, shares insights from his international career. Pratt reflects on preparing athletes for the Chinese National Games and managing strength and conditioning at the world’s first MMA academy in Shanghai. Applying a systems-based approach, he tackles MMA’s unique challenges — including unpredictable training schedules, diverse personalities and backgrounds, session intensity, and load management. Driven by passion rather than prestige, Pratt emphasizes he’s never been a "tracksuit hunter" — someone motivated primarily by titles or status. He highlights MMA’s innovation potential, especially when using individualized technology based on athletes' force or velocity deficiencies. Pratt contrasts the United States’ expertise in speed, agility, and change of direction with Australia’s early adoption of sports science. He also provides valuable interview advice to help coaches communicate effectively under pressure. Discover practical strategies to elevate your coaching impact. Connect with Gavin via email at gpratt@ufc.com and on Instagram: @gav_pratt | Find Eric on Instagram: @ericmcmahoncscs and LinkedIn: @ericmcmahoncscs If this episode sparked your interest in MMA and other combat sports, take the next step by joining the NSCA Combat Sports Special Interest Group (SIG) on LinkedIn. Connect with a global network of professionals shaping the future of performance. Inspired by Nick Barringer’s recommendation? Register early to save on 2025 NSCA Tactical Annual Training. Catch Barringer’s talk on performance bloodwork and more nuggets of wisdom.

Want to break into tactical strength and conditioning? Start by understanding the physical and stress demands of tactical work. Whitney Tramel explains what coaches need to know before stepping into this space. Drawing on her experience across military, police, and fire settings, she outlines the training qualities tactical professionals need to stay ready. She also discusses the growing focus on “holistic health.” In her view, that means looking at the whole individual and supporting longevity across a demanding career. As Tactical Program Manager at the National Strength and Conditioning Association (NSCA) and a PhD candidate studying stress physiology, Tramel connects research with the realities of tactical coaching. She also addresses a side many coaches are not ready for: tactical athletes often trust their strength coach with conversations that reach far beyond training. Learn what the role requires, what coaches often miss, and how to enter the tactical field with clarity. Reach out to Whitney by email: whitney.tramel@nsca.com | Find Eric on Instagram: @ericmcmahoncscs and LinkedIn: @ericmcmahoncscs Looking to enter the tactical space or keep growing in it? Explore the Tactical Strength and Conditioning Facilitator® (TSAC-F®) certification and join us at 2026 NSCA Tactical Annual Training in Orlando this August 17 – 20.