With the rapid development of technology, the daily demands for physical activity are significantly reduced. This article details four distinct phases for personal trainers to implement when working with clients coming from sedentary lifestyles.

Studio owners or aspiring owners can leverage current or emerging trends to grow (or start) their business, and better understand the fitness landscape to gain a competitive advantage.

While a basic fitness assessment will always be a part of a comprehensive client assessment, there is an array of more sophisticated tests and measures that are available to the personal trainer today.

This article shares various options for integrating mental skills training into existing strength and conditioning programs. Such simultaneous, dual-training approaches may better prepare officers for the realities of occupational performance.

As performance staffs grow and develop, professional athletes today have a broad array of services and expertise available to them in the locker room and around competition. This episode features the Vice President of Health and Performance for the National Basketball Association (NBA) Phoenix Suns, Brady Howe. Howe tells Eric McMahon, the NSCA Coaching and Sport Science Program Manager, how humble beginnings as an NBA Developmental League athletic trainer contributed to his current performance-first mindset for leading a multifaceted health and performance department. Topics include often misunderstood developmental factors for training elite athletes and advice for how to serve your athletes at the highest level. Connect with Brady on Instagram: @bhowe6 or Twitter: @brady_howe | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs You can learn more about NBA strength and conditioning from the National Basketball Strength and Conditioning Association (NBSCA), an Official Sport Partner of the NSCA.

Alex Calder, Head of Sports Science for the Houston Dynamo Major League Soccer (MLS) team, talks to the NSCA Coaching and Sport Science Program Manager, Eric McMahon, about sports science data driving better decisions on and off the field. Topics under discussion include the importance of traditional strength training for soccer players, as well as, the variety of strength and conditioning opportunities there are to gain experience from at the high school, college, private, and professional level of sports. Find Alex on Twitter: @calder_05 or Instagram: @calder_05 | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

Carmen Colomer, Director of Sport Science for the Philadelphia 76ers National Basketball Association (NBA) team, talks to the NSCA Coaching and Sport Science Program Manager, Eric McMahon, about translating numbers into actions. Topics under discussion include periodizing athlete’s recovery in the NBA and how learning to code can help with data analysis and application. Find Carmen on Twitter: @CarmenColomer1 | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

Football requires very fast, high-intensity, and high-impact movement patterns with each position requiring various movements and speeds. This article reviews how coaches are currently observing movement, and offers a framework on how to identify and improve movement in each player without over-coaching movement patterns.

Hear from University of Connecticut (UCONN) Director of Football Strength and Conditioning, Matt King, as he reflects on milestones and mentors along his decade-plus coaching journey with NSCA Coaching and Sport Science Program Manager, Eric McMahon. King discusses how his early exposure to strength and conditioning as a high school athlete informs the training-age and level-based training approach of UCONN’s football team. Episode highlights include a look into UCONN’s highly collaborative sports performance department, tips for navigating marriage and children in a career with long-hours, and discussion about the National Collegiate Athletic Association (NCAA) Transfer Portal. Connect with Matt on Instagram: @coach_mking, Twitter: @Coach_MKing, or by email: matthew.2.king@uconn.edu| Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs