Chris Morris, Director or Performance Science at the University of Kentucky, talks to the NSCA Coaching Program Manager, Eric McMahon, about the importance of capturing athlete readiness through data and technology. Topics under discussion include Dr. Morris’s time as a University of Kentucky football player turned PhD student, how sports science is critical to understanding athlete’s capacities on a much deeper view, and developing interpersonal relationships with athletes to create trust and buy-in. Find Dr. Morris on Twitter: @CMorrisPhD | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

What does LTAD mean and how can parents get more involved with their child’s athletic development? Rick Howard provides an overview of youth development, important concepts to understand, ways to impact physical development, signs of overtraining, and further resources that are a great refresher for coaches and can be passed onto parents.

Matt Krause, NSCA 2018 Professional Strength Coach of the Year and Director of Strength and Conditioning for the New York Yankees Major League Baseball (MLB) team, talks to the NSCA Head Strength and Conditioning Coach, Scott Caulfield, about what he looks for in the hiring process, his path through strength and conditioning and the different jobs he had, and his involvement in the creation of the Registered Strength and Conditioning Coach (RSCC) program.

This article encompasses some of the necessary experience, education, certifications, and personal development needed to become a strength and conditioning coach.

This article in NSCA Coach examines whether athletic coaches, educators, and institutions are adequately prepared to support athletes through athletic retirement. Visit NSCA online to learn more on LTAD and coaching strategies.

NSCA awards are governed by this following general criteria. Please visit the individual award's page for specific criteria.

The purpose of this article is to provide an introduction to contrast training, including how it is defined, what variables are utilized, and examples of how to use it in training.

The purpose of this article is to show athletes and coaches how plantar fasciitis is diagnosed, treated, and transitioned back to athletic training for the athlete.

This excerpt from Developing Speed looks at how a fundamental understanding of the biomechanical principles that affect speed can assist coaches and athletes in developing running speed.

Mentorship isn’t flawless — and that’s where its power lies. Erik Hernandez, Associate Director for Sports Performance – Olympic Sports at the University of North Carolina (UNC) at Chapel Hill, has built his career on turning imperfect scenarios into lasting lessons for athletes and young coaches alike. For over 14 years at UNC, he has guided lacrosse, volleyball, and golf, adapting his voice to each culture while holding firm to shared standards of accountability and growth. Hernandez streamlines training into a three-phase model — explosive, strength, and remedial — yet emphasizes that delivery and communication matter more than complexity. He reminds athletes, “modifications are part of progress,” linking health, recovery, and seasonal demands to long-term development. For interns and early-career coaches, his advice is clear: earn mentors by serving others, and learn from every scenario, even the imperfect ones. Hear how mentorship, adaptability, and athlete health point the way forward for stronger teams and longer careers. Reach out to Coach Hernandez on Instagram: @hernandezstrength or by email: ehhernan@email.unc.edu | Find Eric on Instagram: @ericmcmahoncscs and LinkedIn: @ericmcmahoncscs Answer Bryan Mann’s “call to arms!” Many volunteer applications are open now through December 15. Step up and give back to your strength and conditioning community at NSCA.com/Volunteer.