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(241 found)

Fitness Marketing Foundations—The Basics and How to Implement Them Effectively

August 26, 2019

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This article discusses the three primary channels of marketing, the regular actions that drive results in each, and the purpose of said actions, for personal trainers to help build a solid marketing foundation for their fitness business.

Personal trainers Professional Development Business Marketing Networking Social Media Action Plan

Small Group Training to Maximize Results for Clients and Profitability

November 6, 2018

Article Members Only

As a personal trainers business and clients grow a limitation of time and number of clients one can fit into a day is often dealt with by charging more per session or offering more time slots. This article goes over how to implement group training to maximize results for clients and profitability for a personal trainer,

Personal trainers Program design Client Consultation|Assessment Personal Training Business Group Training Fitness Industry Building your Business

Common Practice for Personal Trainers that Should not be so Common: Examination of Common Practices

Starting into the personal training business is a very exciting endeavor full of great potential, possibilities for success, and endless opportunities to help others. However, many of the “common practices” found in today’s personal training industry are not the most effective tactics to implement.

Personal trainers Organization and Administration Professional Development PTQ personal training business practices

The Experience Is Just as Important as the Results—Building a Successful Fitness Business Beyond Exercise

July 1, 2015

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To build a successful business and reputation, personal trainers must do more than get their clients physical results; they must also create a positive experience. That experience must be inviting, engaging, and consistent if personal trainers want to make a real impact on their community and bottom line.

Personal trainers Professional Development NSCA-CPT how to make how to become a personal trainer how to make money as a personal trainer personal trainer

How to Start Your Business as a Personal Trainer in a Big Box Gym – Observations from 20 Years in the Industry

September 8, 2023

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This article provides a firsthand account with knowledge and advice for personal trainers looking to start and grow their business.

Coaches Professional Development Personal Training Clients Business PAR-Q

Best Business Practices - Personal Training

April 1, 2015

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Three top personal trainers—Juan Carlos Santana, Robert Linkul, and Chat Williams—discuss “best practices” in the profession of personal training.

Personal trainers Organization and Administration become a personal trainer personal training career build your personal training business Fitness Industry Business

Commitment to the Profession - Time to Step Up or Step Out

January 1, 2014

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Professional standards can differ from gym-to-gym, studio-to-studio, and personal trainer-to-personal trainer, but all professional personal trainers can benefit from focusing on specific goals.

Personal trainers Organization and Administration Professional Development standards professionalism Personal training

The Training Trap—Building Financial Freedom in an Appointment-Based Career

April 1, 2015

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The career path of a personal trainer inherently presents a certain amount of instability and unpredictability, but this does not have to last. There is no reason that personal trainers cannot make great money, afford health insurance, save for retirement, and create more freedom in their lives.

Personal trainers Organization and Administration personal trainer income how to become a personal trainer personal training

Communication—Interviews from Experts in Personal Training

March 1, 2014

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In this article, three outstanding fitness professionals share their thoughts and experiences on the importance of communication in the personal training field.

Personal trainers Program design Professional Development personal training communication skills how to be an effective personal trainer Personal trainers

The Future of Personal Training: Where is the Industry Headed?

In this article, renowned fitness expert Brandi Binkley provides an overview of the personal training industry; including where it was, where it is, and where it is going.

Personal trainers Professional Development Personal Training Personal Trainer Certification personal training online

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