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(335 found)

Developing Your Simple Personal Training Marketing Plan

June 1, 2017

Article Members Only

There is a formula for attracting more clients into your gym and it can work for you if you commit to following the right steps. This article will explain how to set marketing goals, create a marketing action plan to bring in new clients based on your strengths as a trainer, provide examples of how to implement your marketing plan, and discuss why tracking the success of your plan is important.

Personal trainers Organization and Administration Professional Development PTQ Marketing personal training NSCA-CPT

Helping Motivate Clients—Applications of the Self-Determination Theory

March 1, 2014

Article Members Only

This article provides practical suggestions that personal trainers can use to help their clients become and stay motivated to stick with their exercise routines.

Personal trainers Program design Client Consultation|Assessment client motivation personal training technique

Client Assessments—Breathing

January 8, 2019

Article Members Only

Assessing clients is a vital component of the personal training experience. This article gives an overview of breathing mechanics and how to apply proper breathing exercises into a client’s assessment and program.

Personal trainers Coaches Exercise Science Exercise Technique Client Consultation|Assessment Client Assessments Breathing Mechanics Box Breathing

The Promotion of Exercise for Multiple Sclerosis

October 31, 2019

Article

With almost one million people in the United States living with multiple sclerosis, this article aims to provide personal trainers with ideas for exercises to meet the needs of these individuals.

Personal trainers Program design Basic Pathophysiology and Science of Health Status or Condition and Disorder or Disease Multiple Sclerosis Hydrotherapy Exercises Land-Based Exercises

The Confucian Adaptability Model for Interpersonal Skill Development

July 8, 2022

Article Members Only

This article discusses the idea of Confucian adaptability as a framework for cultivating interpersonal skills for personal trainers.

Personal trainers Professional Development Professional Development Interpersonal Skills Growth Clients

Long-Term Athletic Development (LTAD) for the Personal Trainer – Part 2: Action – How Can Personal Trainers Integrate LTAD into Clients’ Programs?

August 16, 2024

Article Members Only

This three-part series shows how personal trainers can create a physically literate cradle-to-grave culture for all, with LTAD as the framework.

Personal trainers Program design Professional Development LTAD Physical Literacy Motivational Interviewing Clients

Bridge: Client-Trainer Dynamic, with Brandi Binkley

May 1, 2015

Video

Brandi Binkley, the 2015 NSCA Personal Trainer of the Year, shares her thoughts on the relationship between clients and personal trainers.

Personal trainers Organization and Administration Professional Development personal training nsca-cpt how to be a personal trainer

Kaizen for Personal Trainers – Systematically Eliminating Waste to Elevate the Client Experience and Improve Your Bottom Line

April 1, 2026

Article Members Only

This PTQ article discusses how Kaizen and the seven flows of personal training can streamline operations and improve the client experience. Visit NSCA online to read more on fitness news and performance optimization.

Personal trainers Exercise Technique Program design Organization and Administration Client Consultation|Assessment Safety Emergency Procedures Professional Development Fitness Goals Interpersonal Communication Fitness Industry Standards Management Client Retention Productivity Client Experience

Top Ways to Drive Traffic to a Fitness Business

January 1, 2015

Article Members Only

For fitness business owners, marketing is understanding the audience and being able to craft stories that capture their attention. This article includes recommendations of ways to get current clients more engaged, as well as reach out to new clients.

Personal trainers Organization and Administration personal training business personal training career how to grow my personal training business how to become a certified personal trainer how to become a personal trainer personal trainers Personal training

The Components that Make a Trainer Successful

January 1, 2014

Article

High standards improve the quality of professionals working within the fitness industry. This article provides steps that may help to increase income for personal trainers.

Personal trainers Professional Development Personal training career personal training personal trainer salary personal training certification how to become a personal trainer

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