This article walks personal trainers through how to present a program for the common goals and what to do if the process does not produce a sale.

To apply performance enhancement and injury prevention practices employed by today’s professional and collegiate athletics to the Army, a restructuring of training paradigms needs to be implemented across the force.

From Nothing to Nike — Climbing the Ladder in the Fitness Training Industry

Colorado Springs, CO – The National Strength and Conditioning Association (NSCA) announces the results of the 2017 Board of Directors elections, as voted on by NSCA members, which includes a new President-Elect. N. Travis Triplett, PhD, CSCS,*D, FNSCA, becomes the first female to be elected President of the NSCA’s Board of Directors.

Justin Roethlingshoefer, Head Strength Coach of the San Diego Gulls of the American Hockey League and Devan McConnell, Head of Hockey Performance at University of Massachusetts Lowell, talks to the NSCA Head Strength and Conditioning Coach, Scott Caulfield, about their the idea and creation of their book, Intent, as well as their path to strength and conditioning for high performance hockey athletes. Topics under discussion include: training for hockey athletes, sports science, and Intent.

Omega-3 fatty acids not only have positive impacts on the eyes, heart, brain, and joints, but also on muscle tissue. Omega-3 is a very important nutrient that can help an individual achieve optimal health and performance.

What does it take to become an award-winning Director of Strength and Conditioning in the National Football League (NFL)? Justin Lovett reveals the “we over me” mentality that guides his role with the Los Angeles Rams. Lovett reflects on receiving the 2024 NSCA Professional Strength and Conditioning Coach of the Year Award after being an NSCA Member for over 20 years. He draws parallels between working with high school and NFL athletes — where the desired training responses are the same and ability levels vary — making versatility key. Lovett also stresses the importance of finding clean and effective training methods to accommodate wear and tear in football athletes. He compares the Rams’ hiring philosophy to gathering “infinity stones,” emphasizing character attributes, culture alignment, and staff chemistry. Lovett and NSCA Coaching and Sport Science Program Manager Eric McMahon discuss progressing into leadership and the rise of performance director roles, as well as how to seek out career and networking opportunities. Connect with Justin on Instagram: @strcoachlovett, Twitter/X: @justin_lovett, or LinkedIn: Justin Lovett | Find Eric on Instagram: @ericmcmahoncscs or LinkedIn: @ericmcmahoncscs