Rushing into administering a training program can greatly hinder long-term gains for the client. This article explains the key components of the client interview, or as it is commonly referred to, “success session.”

There is a formula for attracting more clients into your gym and it can work for you if you commit to following the right steps. This article will explain how to set marketing goals, create a marketing action plan to bring in new clients based on your strengths as a trainer, provide examples of how to implement your marketing plan, and discuss why tracking the success of your plan is important.

One area that can have great impact on the success of a high school athletic department is the strength and conditioning program. This session from the 2015 NSCA National Conference provides insights from Coach Kevin Vanderbush’s personal experience as the strength and conditioning coach at Ben Davis High School for 31 years. This session covers the most important components of strength and conditioning at the high school level and provides both the rationale behind certain practices as well as practical tips.

The purpose of this article is to provide a practical, step-by-step process on how to establish trust with your clientele that is valuable in achieving long-term success in this industry.

Josh Leve, Co-Founder and President of the Association of Fitness Studios, discusses the current trends in the fitness studio industry in this session from the 2016 NSCA Personal Trainers Conference. Also covered is why personalization is the key to success, and insights into what is working and what is not.

Tactical facilitators are especially well-positioned to integrate mental skills training that may develop more complete tactical athletes who are prepared for dangerous environments. This article offers recommendations for mental skills training based on reported views from a tactical population.

It is apparent that speed plays a vital role in successful baseball performance. Because of the short distances involved in the game, players rarely, if ever, achieve maximum speed and in actuality, it is acceleration that plays a much greater role in baseball.

If Mission Critical Teams intend to enhance their capability, they must first embrace a learning organizational culture and develop a belief that organizations are required to continually improve and adapt in the current competitive and complex environment in order to survive and prosper.

One challenge is to critically examine your own successes and failures to find a way to attribute the outcomes to something you can control and can change for the future. This could be as small as how you deal with a single person, or it could be a more in-depth examination of how you provide feedback to athletes and how you work with your own staff.

There are five ways that a strength and conditioning position is typically structured in a high school. Each position structure has its own pros and cons that should be evaluated for your specific situation.