One the fastest growing trends in the fitness industry over recent years has been the increase of personal training studios. Learn how to identify the varied services that can be offered at the personal training studio, and how to promote and sell in a layered pricing format.

In the push for personal training sales, many gyms will use assessment protocols as a way to prove to clients that they can indeed benefit from personal training. This article examines the merits behind this concept.

Get a close-up look at back and neck anatomy from a perspective rarely seen by those outside the medical field. Delve into the world of joint structure, muscles, tendons, and ligaments. Watch hands-on demonstrations that apply anatomical insight to mobility and functional training, and use this knowledge and takeaways to enhance your next client session.

Get a close-up look at shoulder and arm anatomy from a perspective rarely seen by those outside the medical field. Delve into the world of joint structure, muscles, tendons, and ligaments. Watch hands-on demonstrations that apply anatomical insight to mobility and functional training, and use this knowledge and takeaways to enhance your next client session.

Get a close-up look at the anatomy of the hips and legs from a perspective rarely seen by those outside the medical field. Delve into the world of joint structure, muscles, tendons, and ligaments. Watch hands-on demonstrations that apply anatomical insight to mobility and functional training and use this knowledge and takeaways to enhance your next client session.

In recent years, performance and prevention strategies have grown to include monitoring training load (TL) to understand fatigue and the potential effects of fatigue on training adaptation and performance.

This article seeks to explain monitoring body composition, including how to assess it properly for an accurate evaluation to minimize errors in body fat estimation and maximize physical training.

The initial interview is the starting point for the client-trainer relationship and sets the tone for the emotional connection and the development of trust and value for a long-lasting professional relationship.

Developing a truly successful program involves several layers that the personal trainer must address with time, competence, and critical thinking. A thorough and complete initial consultation can ensure that the personal trainer has all the data that they need to design a program that is time-efficient and successful.

Beyond the programming, exercise technique, and human physiology, it is also important to create a customized system for sales success. Re-framing the purpose of the sales presentation in the proper light and creating a customized system that will allow a fitness professional to sell their services with integrity can allow them to help more clients.