One of the universal challenges in running a small fitness business is finding new ways to generate traffic. In this session from the 2015 NSCA Personal Trainers Conference, Josh Leve reviews the results of a survey of thousands of owners, fitness professionals, and coaches to identify best business practices. There is no better strategy to grow a business than leveraging the combined experiences of others.

Sometimes, we all need a little help. These certification tools may help you take your certification to the next level.

NSCA has a network of volunteer leaders who direct NSCA’s efforts at the state and provincial level. NSCA’s Northwest Regional Coordinator provides oversight and training to local state and provincial directors. Members in the Northwest Region can connect at local and regional events as well as on Facebook to others in this area.

In the push for personal training sales, many gyms will use assessment protocols as a way to prove to clients that they can indeed benefit from personal training. This article examines the merits behind this concept.

With the current rise in overweight individuals, obesity, prediabetes, and diabetes, the role of qualified personal trainers is absolutely crucial for creating a more active and healthy society.

Considering that the term "power" typically evokes the perception of high-speed movement, many people are inclined to take the tenets of specificity to literally mean “train fast, be fast.” However, to create the most strategic methods of training and adaptation, it is vital to compartmentalize power into the primary testable and trainable elements.

Ryan Ketchum describes the five stages of a fitness business owner’s journey as an individual transitions from a fitness professional to a fitness business owner.

Colorado Springs, CO – The National Strength and Conditioning Association (NSCA) announces the results of the 2017 Board of Directors elections, as voted on by NSCA members, which includes a new President-Elect. N. Travis Triplett, PhD, CSCS,*D, FNSCA, becomes the first female to be elected President of the NSCA’s Board of Directors.

The purpose of this article is to provide a practical, step-by-step process on how to establish trust with your clientele that is valuable in achieving long-term success in this industry.