This article discusses the three primary channels of marketing, the regular actions that drive results in each, and the purpose of said actions, for personal trainers to help build a solid marketing foundation for their fitness business.
Personal trainersProfessional DevelopmentBusinessMarketingNetworkingSocial MediaAction Plan
Studio owners or aspiring owners can leverage current or emerging trends to grow (or start) their business, and better understand the fitness landscape to gain a competitive advantage.
Personal trainersOrganization and Administrationfitness studiopersonal training businesspersonal training
This article seeks to explain monitoring body composition, including how to assess it properly for an accurate evaluation to minimize errors in body fat estimation and maximize physical training.
Personal trainersProgram designTesting and EvaluationClient Consultation|AssessmentBody CompositionBioelectrical Impedance AnalyzersDual-Energy X-Ray Absorptiometry
To apply you will need to fill out the online application, but first, please read the qualifications to ensure you are eligible. Applicants must achieve and maintain the NSCA certified Strength and conditioning Specialist (CSCS )certification. RSCC coaches will need to meet CEU requirements for the CSCS and recertify every three year cycle as well as complete the RSCC renewal course each year.There is a $100 application fee for RSCC and RSCC* applicants. There is no fee for RSCC*E applicants.
Peer Reviewers apply their knowledge and experience to assess the quality of strength and conditioning educational programs that have applied for CASCE accreditation. Working in teams of three, Peer Reviewers conduct assessments by visiting institutions to evaluate and validate the information provided in the program’s self-study.
Joe Denk, Applied Sport Scientist and Strength and Conditioning Coach for Naval Special Warfare, talks to the NSCA Coaching and Sport Science Program Manager, Eric McMahon, about immediate and actionable sports science data for tactical athletes. Topics under discussion include the dynamic of working with tactical athletes, how resiliency and recovery are connected, and how technology has enabled coaches the ability to implement training programs effectively from a distance.
Find Joe via Email: denkjc@gmail.com| Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs
From the 2023 NSCA Tactical Annual Training, Ian Bonder and Andrew Shim review micro-dosing programming strategies and benefits for the tactical population.