Learn how to cultivate a client-centered coaching mindset. In this session from the NSCA 2017 Personal Trainers Conference, Matt Berenc, Director of Education for Equinox Fitness Training Institute, explains how to create an optimal learning environment for the client in the training session and develop an authentic coaching presence and style that meets the needs of both the client and personal trainer.

The purpose of this article is to discuss relationships between current fitness testing within the United States Army and its effect on overall tactical readiness.

The American College of Sports Medicine (ACSM) 64th Annual Meeting was held in Denver, CO May 30 – June 3, 2017. Overall, there were more than 50 presentations with a military focus, an indication of the importance of this research. The following is a review of some of the presented research.

In this session from the 2018 Personal Trainers Conference, Douglas Sheppard, Owner of J & D Fitness Personal Training Studio, discusses how hiring quality staff is one of the biggest challenges in strength and conditioning. He also discusses how he discovered where to find a good coach and how to effectively develop them.

There are many factors to consider in the planning and implementation of any strength and conditioning program. With proper planning, tactical facilitators may be successful in preparing potential soldiers for the APFT.

This three-part series will show how personal trainers can create a physically literate cradle-to-grave culture for all, with LTAD as the framework. This article addresses awareness of LTAD and why is it important for personal trainers.

In this session from the NSCA’s 2016 TSAC Annual Training, Tonya Butler-Collins identifies key sources of funding from alternative sources outside of traditional banks. This session teaches how to partner with non-profit entities for grants and identify missions, visions, and goals in order to align appropriate partners for funding.

This article highlights some untapped opportunities within the healthcare industry, where personal trainers can still make a meaningful impact and promote health and fitness.

This article explains how having the right systems in place (such as accounting, training, and marketing) can help a personal trainer take his or her business to the next level.

Coaches can help children and adolescents develop athletic ability by including motor skills training into sports practice and training. This approach is called integrative neuromuscular training.