Just as any decent coach would not have a client perform a heavy deadlift without first conducting a fitness or movement assessment, a potential facility owner should not move forward without assessing the state of their current business. This article explains three steps for conducting an assessment.
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By understanding the differences between features, benefits, and results, along with how they impact current or potential clients, personal trainers can separate themselves from the rest of the pack and ensure long-term success of their business.
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The NSCA Foundation is proud to announce the recipients of the 2018 Coaching Advancement Grant, Nicholas Cuthrell, and Eleiko Equipment Grant, North High School.
Beyond the programming, exercise technique, and human physiology, it is also important to create a customized system for sales success. Re-framing the purpose of the sales presentation in the proper light and creating a customized system that will allow a fitness professional to sell their services with integrity can allow them to help more clients.
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Chicago, IL - Eleiko, the world leader in professional equipment for strength and conditioning, weightlifting, and powerlifting, is pleased to announce we are strengthening our relationship with The National Strength and Conditioning Association (NSCA) by becoming an official sponsor and performance center supplier and through the development of The Eleiko Equipment Grant through the National Strength and Conditioning Association Foundation (NSCAF) to supply youth weightlifting clubs with Eleiko equipment.
To build a successful business and reputation, personal trainers must do more than get their clients physical results; they must also create a positive experience. That experience must be inviting, engaging, and consistent if personal trainers want to make a real impact on their community and bottom line.
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Eleiko becomes an Official Sponsor and Performance Center Supplier and Announces the Eleiko Equipment Grant for Inner City School’s Weightlifting Clubs
Matthew Ibrahim, Co-Owner of TD Athletes Edge, talks to the NSCA Coaching and Sport Science Program Manager, Eric McMahon, about using setbacks as a learning opportunity. Topics under discussion include creating a holistic approach to a client’s training by collaborating with other professionals, and the importance of deceleration technique and eccentrics in his programs for skill acquisition.
Find Matthew on Instagram: @matthewibrahim_ | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs
The purpose of this article is to provide the reader some direction and suggestions for how to make the transition to online personal training smooth and successful.
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At the end of the day, remember one thing: it is all about the member/client experience. Provide your clients with the best member experience and they will stay and continue to pay.
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