Before taking any steps toward opening a facility, the personal trainer should review the following considerations to ensure they are making the right decision.
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Little information is available for personal trainers in regards to differentiating the requirements and responsibilities of working as an employee or an independent contractor. Personal trainers and gym owners would benefit from understanding professional guidelines, details, and general knowledge of these two options.
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Before opening a facility, fitness professionals should perform the proper due diligence of researching and obtaining all the required documents to legally operate in a given municipality, learn the different types of commercial property, and build an equipment list that is in alignment with their business model.
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Learn a 9-step plan for opening your own gym. In this session from the NSCA’s 2018 Personal Trainers Conference, David Crump shares his experience owning a facility.
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To assist future personal training entrepreneurs in preparing for the next step in their careers, this article focuses on four facility design components that every studio or small gym should address before opening the doors.
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Personal trainers and strength and conditioning coaches around the world are the frontline and display of any fitness facility. Common issues, such as sales techniques and member interaction/experience, can be qualities that are developed over time through employee education.
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Just as any decent coach would not have a client perform a heavy deadlift without first conducting a fitness or movement assessment, a potential facility owner should not move forward without assessing the state of their current business. This article explains three steps for conducting an assessment.
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Finding a well-educated and open-minded employee is, in most cases, simply luck of the draw. Instead of hoping for the perfect new hire to come walking through the door, a business owner could try a different technique in which they shed their business owner mindset and transition into a mentorship role. Using an internship program, the mentor can ideally build themselves the near-perfect employee.
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One the fastest growing trends in the fitness industry over recent years has been the increase of personal training studios. Learn how to identify the varied services that can be offered at the personal training studio, and how to promote and sell in a layered pricing format.
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To build a successful business and reputation, personal trainers must do more than get their clients physical results; they must also create a positive experience. That experience must be inviting, engaging, and consistent if personal trainers want to make a real impact on their community and bottom line.
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