For fitness business owners, marketing is understanding the audience and being able to craft stories that capture their attention. This article includes recommendations of ways to get current clients more engaged, as well as reach out to new clients.
Personal trainersOrganization and Administrationpersonal training businesspersonal training careerhow to grow my personal training businesshow to become a certified personal trainerhow to become a personal trainerpersonal trainersPersonal training
Assessing clients is a vital component of the personal training experience. This article gives an overview of breathing mechanics and how to apply proper breathing exercises into a client’s assessment and program.
Personal trainersCoachesExercise ScienceExercise TechniqueClient Consultation|AssessmentClient AssessmentsBreathing MechanicsBox Breathing
While exercise is safe for most participants, many screening strategies have been implemented to reduce the likelihood of injury, and possibly death, from exercise. This article shares an objective strategy for selecting an appropriate assessment method based on a client’s resistance training status and experience.
Personal trainersExercise ScienceFitness assessmentpersonal trainingnsca-cptassessment method
Personal Trainer Quarterly |Fitness News | Professional Development
This Personal Trainers Quarterly article discusses the role of exercise professionals in the healthcare continuum through disease prevention, rehabilitation, and overall health promotion. Visit us online to learn more about fitness news and professional development.
Personal trainersExercise ScienceExercise TechniqueOrganization and AdministrationTesting and EvaluationClient Consultation|AssessmentBasic Pathophysiology and Science of Health Status or Condition and Disorder or DiseaseProfessional DevelopmentHealthcare ProvidersRehabilitationDisease PreventionScope of PracticeHealthcare ContinuumPhysical HealthMultidisciplinary
One of the most important elements of running a fitness studio, no matter the discipline or the size, is understanding the competitive landscape. Gaining a key perspective on what is happening not only in the market, but also in the fitness industry as a whole, can provide owners and managers with the insight necessary to uncover the data and trends for their business to thrive.
Personal trainersOrganization and Administrationmarket researchpersonal traininghow to become a personal trainerfitness studio
This is the second part of a two-part series that investigates the effects of dietary carbohydrate availability on exercise performance and how specifically timed restriction of carbohydrates may also paradoxically enhance exercise performance in the medium and long term.
Personal trainersNutritionCarbohydratesCarbohydrate RestrictionGlycogenCalorie Intake
Because habits are contextually linked, it is reasonable to suggest that modifying the environment may disrupt the habit process and allow conscious intention to guide behavior. This article focuses on providing practical recommendations to aid individuals with intentions to exercise and eat healthy to reach their goals in the face of undesirable habits.
Personal trainersNutritionProgram designenvironmental modificationpersonal trainingbehavior modificationhealthy habits
While social media can serve as an efficient business tool, it can also complicate the legal rights of the entrepreneurs who use them. This article focuses on three specific—and perhaps surprising—ways in which social media can alter the employment rights of fitness professionals and the gyms they work for.
Personal trainersLegal IssuesProfessional DevelopmentNSCA-CPTpersonal trainingemploymentSocial media
This article provides an overview of the scientific evidence comparing specific motor control exercise intervention to using a more general exercise approach, and concludes by discussing the practical implications for strength and conditioning professionals from an exercise programming perspective.
Personal trainersExercise TechniqueProgram designstrength and conditioningpersonal trainingmotor control exerciselow back pain