This article explores what a facility-level culture may look like, identifies some of the expected benefits of purposely developing that culture, and discusses some misalignment between what coaches say they want the culture to feel like and the message the athletes are likely to receive.

Discover the latest news and thought leadership on accreditation in strength and conditioning education.

Get to know the 2024 NSCA Assistant College Strength and Conditioning Coach of the Year, Kenna Smoak-Minnici. After accepting her award at the 2024 Coaches Conference, she connects with NSCA Coaching and Sport Science Program Manager, Eric McMahon, about the unique coaching rigors at the prestigious military academy, Army West Point. The episode goes beyond the demands of sport-specific training to developing student-athletes and leaders for sustained success in the military. Smoak-Minnici highlights the role of family along her journey as an athlete and strength and conditioning coach, as well as the importance of always pushing yourself to go beyond the norm. Connect with Kenna on Instagram at: @kenna_minnici or LinkedIn: @kenna-smoak-minnici | Find Eric on Instagram: @ericmcmahoncscs or LinkedIn: @ericmcmahoncscs Did you enjoy the episode? Don’t forget to nominate a deserving strength and conditioning coach for an NSCA Coach of the Year Award at NSCA Awards.

Discovery Canyon High School’s Sam Melendrez explains how experts in his profession are having a profound impact on youth in sports.

The Tactical Strength and Conditioning Coach of the Year Award is awarded to the coach whose influence within his or her assigned tactical (military, law enforcement, fire and rescue) setting exceeds that of peers. Achieving this influence can be the result of one or multiple coaching related accomplishments such as but not limited to measurable performance improvements or injury reduction, program creation, advancement through innovation, and other initiatives that enhance wellness, health, and performance at the local level.

Much in the same way that a single movement or a single workout does not make or break a training cycle, the same holds true for mental skills. The challenge is that the strength and conditioning coach will likely need to reach out to another professional trained in sport psychology to help establish the plan and construct the appropriate interventions.

This consensus statement provides specific conditioning recommendations with the intent of ending conditioning-related morbidity and deaths of secondary school athletes. Most deaths in sports are preventable; our charge is to meet this expectation.

Learn how the NSCA and HYROX Academy’s global partnership elevates evidence-based coaching in hybrid fitness racing, one of the fastest-growing sports globally.

Are you a young professional looking to broaden your knowledge and career horizons by working with a professional strength and conditioning coach? Apply for the NSCA Foundation Assistantship!

Are you interested in helping shape the future of the NSCA? Learn if you are qualified and how to apply to the NSCA Board of Directors. We are seeking dedicated individuals to lead the association and advance the strength and conditioning profession.