One of the universal challenges in running a small fitness business is finding new ways to generate traffic. In this session from the 2015 NSCA Personal Trainers Conference, Josh Leve reviews the results of a survey of thousands of owners, fitness professionals, and coaches to identify best business practices. There is no better strategy to grow a business than leveraging the combined experiences of others.
Personal trainersOrganization and AdministrationProfessional DevelopmentFitness IndustryPersonal TrainersFitness BusinessMarketing Strategies
Learn how to evaluate the performance model of non-traditional, freestyle sports, and subsequently design the preparation framework that will positively influence performance. In this session from the NSCA’s 2017 National Conference, Jeremy Sheppard explains how to provide an effective training environment that is embraced by the athletes, as well as the mindset of athletes who are rule makers and rule breakers, not rule followers.
CoachesProgram designOrganization and AdministrationStrength and ConditioningNon-Traditional SportsFreestyle SportsStrength and Conditioning Programming
Eating the right types of food, in the right amounts, and at the right times are the keys to staying healthy and performing well. But does it have to be so confusing and complicated? Do we have to dissect every little detail to maximize performance? What if we could instead find the few specific changes that lead to the greatest results in each of our clients?
Personal trainersCoachesNutritioncarbohydratesprotein dense foodsmetabolic ratenutrition
Herbs, spices, and other whole foods contain bioactive substances that can purportedly improve health and performance in a variety of ways from increased metabolism, antioxidant activity, gastrointestinal health, greater neurotransmitter production, and more. In this session from the NSCA 2015 Personal Trainers Conference, Dr. Carwyn Sharp describes and defines nutraceuticals and functional foods, issues of potency and standardization, their potential uses for health and performance, future directions, and current trending products.
Personal trainersNutritionNutritionNutraceuticalsNutrition and PerformanceGastrointestinal HealthNeurotransmitter production
The framework of the athlete system is fragile, and thus susceptible to the “black swan” injury event. In this session from the 2016 NSCA National Conference, Greg Myer explains how to develop a training model focused on anti-fragility, by which athletes train to continuously regenerate and increase performance through the integration of random events, stressors, and volatility into their training regimen.
If you are struggling to generate sales via social media, it might be time to look at email marketing for the best bang for your buck. In this session from the NSCA’s 2016 Personal Trainers Conference, Sol Orwell explains the differences between social media and email for marketing purposes, how email marketing works to build up buy-in and trust, and how to collect email addresses from your existing audience.
Personal trainersOrganization and AdministrationProfessional Developmentsocial mediaemailingbuy-in2016-Personal-Trainers-Conference
Certified Strength and Conditioning Specialist Exam Description. The Certified Strength and Conditioning Specialist® (CSCS®) exam is comprised of two sections that test the candidate's knowledge in the Scientific Foundations and Practical/Applied areas.
Planning and designing training programs for a new group of athletes (e.g., a new recruiting class or a new coaching job) can be problematic without a base level understanding of the athletes’ current skill levels. This article describes one system that can be used to determine an athlete's self-confidence on different exercises.
CoachesExercise ScienceProgram designstrength trainingstrength and conditioningprogram designself-confidenceSports Psychologyhs-coaching
This article is the 11th in a continuing series of tactical strength and conditioning (TSAC) research reviews. It is designed to bring awareness to new research findings of relevance to tactical strength and conditioning communities.
TSAC FacilitatorsExercise ScienceTSAC Reporttactical strength and conditioningTSAC