Gatorade Team Sports Manager, Jon Jost, to share stories and lessons from an over four-decade collegiate coaching career. This Gatorade Performance Partner collaboration episode of the NSCA Coaching Podcast emphasizes the vital role of the strength and conditioning coach as a team builder, leadership developer, and master motivator for student-athletes. Coach Madden takes us on his journey from the early days of being a strength and conditioning coach to today, discussing some major influencers in the profession and training principles that support long-term career success in college athletics. Listen in and be better equipped to face the challenges we experience in our jobs as coaches. You can reach Coach Madden by email at jmaddog59@gmail.com| Email Jon at: jonathan.jost@pepsico.com | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs To learn more and join the Gatorade Performance Partner Community, visit GatoradePerformancePartner.com.

Tim Suchomel, Assistant Professor of Exercise Science and the Program Director for the Sport Physiology and Performance Coaching graduate program at Carroll University, discusses the literature surrounding the force-velocity curve, identifies potential periodization and programming strategies to improve these characteristics in athletes, and provides example programs to show how to implement different resistance training methods.

Learn about Loren Landow’s philosophy-based system of multidirectional training and explore how to best integrate multidirectional training to straight-line speed performance through a full progression of bilateral and unilateral exercises. In this session from the NSCA’s 2017 National Conference, Landow addresses the factors that influence agility with special attention to the feet and hips

Diana Vives, MS, CSCS,*D, presents, "Building a Career for the Performance Trainer"

Matt Shaw, Director of Sports Performance at the University of Denver, talks to the NSCA Head Strength and Conditioning Coach, Scott Caulfield. Topics under discussion include transitioning between jobs, separating yourself as an intern, building strategic relationships, working between departments, and how strength and conditioning coaches should be evaluated

This second article of a two-part series continues the discussion of long-term athletic development (LTAD). This article provides practical application of the LTAD principles by examining two sample programs.

This article discusses the importance of a strength coach in their institutions and how to effectively design and implement program mission, vision, and core values.

Since 1998, Bryan Mann has dominated strength and conditioning, securing positions at elite collegiate programs and defining research in strength, power, and velocity-based training (VBT). As the Academic Director of Strength and Conditioning at Texas A&M University, Bryan still gets the rewarding chance to shape students like his former athletes, but now, he’s focused on the future. He’s expanding his scope to human performance as a whole — applying his coaching expertise to advance performance across general, special, and tactical populations. Join NSCA Coaching and Sport Science Program Manager Eric McMahon as we follow Bryan’s professional path, including his recent transition to the Aggie’s powerhouse performance staff alongside Bo Sandoval and Tommy Moffit. Plus, explore pioneering research on Parkinson’s, the rise of individualization in VBT, and how to create a “forward” (not backup) plan for career longevity. Connect with Bryan on Instagram @jbryanmann or Twitter/X @jbryanmann | Find Eric on Instagram @ericmcmahoncscs or LinkedIn @ericmcmahoncscs In this episode, you’ll learn about the NSCA Presenter Application process. Apply by May 15 to be considered for 2025 local events and conferences while earning CEUs for your expertise.

The rise of adaptive and Paralympic sports provides an opportunity for strength and conditioning professionals to share their expertise with a wider range of athletes. This article summarizes working with a physical therapist to build an annual training program with a focus on periodization for a Paralympic discus thrower.

This excerpt from Developing Power explains how to use bands for variable resistance training.