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(197 found)

Features, Benefits, and Results—How to Differentiate Yourself in a Competitive Market

October 1, 2014

Article

By understanding the differences between features, benefits, and results, along with how they impact current or potential clients, personal trainers can separate themselves from the rest of the pack and ensure long-term success of their business.

Personal trainers Professional Development personal training personal training business marketing for personal trainers

Home Training Methods: Improving Strength, Power and Hypertrophy Performance Attributes with Limited Equipment

May 28, 2021

Article Members Only

This article, tailored to individuals who do not have access to traditional equipment, will explore the exercise methods that less-impacted populations utilize during the shutdowns, and examine how those training effects can benefit strength-, power-, and hypertrophy-minded athletes.

Personal trainers Program design Aerobic Training High-Intensity Interval Training Lighter-Load Training Mind/Body Training

Top Ways to Drive Traffic to a Fitness Business

January 1, 2015

Article Members Only

For fitness business owners, marketing is understanding the audience and being able to craft stories that capture their attention. This article includes recommendations of ways to get current clients more engaged, as well as reach out to new clients.

Personal trainers Organization and Administration personal training business personal training career how to grow my personal training business how to become a certified personal trainer how to become a personal trainer personal trainers Personal training

The Experience Is Just as Important as the Results—Building a Successful Fitness Business Beyond Exercise

July 1, 2015

Article Members Only

To build a successful business and reputation, personal trainers must do more than get their clients physical results; they must also create a positive experience. That experience must be inviting, engaging, and consistent if personal trainers want to make a real impact on their community and bottom line.

Personal trainers Professional Development NSCA-CPT how to make how to become a personal trainer how to make money as a personal trainer personal trainer

Beyond Reps and Sets – Strength and Conditioning Coaches Guide to Implementing Self-Determination Theory into Practice

May 6, 2022

Article Members Only

The purpose of this article is to provide strength and conditioning coaches with practical knowledge from the framework of self-determination theory to facilitate student-athlete motivation within the weight room across varying sports.

Coaches Exercise Science Professional Development Self-Determination Theory Motivation Autonomy Psychology

Volleyball

November 17, 2023

Article

This excerpt from Developing Agility and Quickness aims to provide a snapshot of programming volleyball-specific agility and quickness sessions.

Personal trainers TSAC Facilitators Coaches Program design Volleyball Quickness Speed Agility Jumping Hops

Exercise and Persistent Musculoskeletal Pain—A Review and Recommendations for Personal Trainers

October 22, 2018

Article Members Only

Many personal trainers work with clients who are dealing with musculoskeletal pain that has negative consequences both on the client’s ability to exercise and their activities of daily living. This article discusses the different types of pain, and describes targeted approaches for training clients with persistent musculoskeletal pain.

Personal trainers Program design Professional Development Pain Pain Management

Strength Training

July 24, 2020

Article

This excerpt provides a brief snapshot of the use of carbohydrates in resistance training exercise sessions.

Personal trainers TSAC Facilitators Coaches Exercise Science Nutrition Carbohydrates Resistance Training Glycogen Insulin

Establishing Confidence and Buy-In Into – A New Performance Program in Non-Traditional Settings

March 29, 2024

Article Members Only

This article is a personal perspective that focuses on methods that can be used to establish confidence in the performance program in non-traditional environments.

Coaches Program design Professional Development Buy-In Success Programming Confidence Leadership

Supplemental Land Training Considerations for the Recreational Surfer

July 22, 2022

Article Members Only

This article outlines some programming considerations for the recreational surfer.

Personal trainers Program design Surfing Programming Mobility Core Paddling

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