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(54 found)

Top Ways to Drive Traffic to a Fitness Business

January 1, 2015

Article Members Only

For fitness business owners, marketing is understanding the audience and being able to craft stories that capture their attention. This article includes recommendations of ways to get current clients more engaged, as well as reach out to new clients.

Personal trainers Organization and Administration personal training business personal training career how to grow my personal training business how to become a certified personal trainer how to become a personal trainer personal trainers Personal training

Meeting Your Clients Where They Are – How to Nest Your Goals with Theirs

This article will provide some conditions and standards with specific tools personal trainers may consider using in their initial interview with potential clients.

Personal trainers Client Consultation|Assessment Professional Development Clients Accountability Goals Personal Trainers Progress

Keeping Clients for Life—Three Long-Term Retention Strategies that Work

April 1, 2019

Article Members Only

David Crump describes strategies on client retention and how to make memorable experiences for your client as a personal trainer.

Personal trainers Organization and Administration Testing and Evaluation Client Consultation|Assessment Professional Development Clients Personal Training Client Retention client Strategies

How to Successfully Navigate a Client’s Initial Success Session and its Importance

January 1, 2016

Article Members Only

Rushing into administering a training program can greatly hinder long-term gains for the client. This article explains the key components of the client interview, or as it is commonly referred to, “success session.”

Personal trainers Client Consultation|Assessment personal training success session client interview

Developing Your Simple Personal Training Marketing Plan

June 1, 2017

Article Members Only

There is a formula for attracting more clients into your gym and it can work for you if you commit to following the right steps. This article will explain how to set marketing goals, create a marketing action plan to bring in new clients based on your strengths as a trainer, provide examples of how to implement your marketing plan, and discuss why tracking the success of your plan is important.

Personal trainers Organization and Administration Professional Development PTQ Marketing personal training NSCA-CPT

Resistance Training for the Older Client – Should They Press, Squat, and Deadlift?

April 30, 2021

Article Members Only

This article discusses the importance of resistance training for older adults and considerations that personal trainers need to be aware of when working with this population.

Personal trainers Exercise Science Program design Client Consultation|Assessment Older Adult Resistance Training Activities of Daily Living Personal Trainer

Simplifying the Rules to Programming for Special Populations

April 30, 2018

Article Members Only

By reviewing this simplified process of obtaining a client’s health history and physician release, designing an exercise routine with modified exercises, and providing exercises for paid clients versus general members, NSCA-CPTs can be confident prescribing a routine for those who suffer from chronic or temporary health issues.

Personal trainers Client Consultation|Assessment special populations health issues personal training nsca-cpt

Client-Centered Training—the Key to Delivering More Value and Better Results

January 1, 2016

Article Members Only

Framing of the personal trainer-client relationship sets the stage for future success, and it all starts with the personal trainer’s approach. Learn how to give clients the right information at the right time, and in a way that will resonate with them.

Personal trainers Program design Client Consultation|Assessment client-centered training how to be a personal trainer personal training

Client Assessments – Movement Assessment

December 20, 2019

Article Members Only

This article builds upon two other client assessment tools (breathing and posture, as seen in Personal Training Quarterly Issues 5.3 and 6.1, respectively) and discusses ways to assess client movement.

Personal trainers Client Consultation|Assessment FMS Movement Patterns Trunk Stability

Small Group Training to Maximize Results for Clients and Profitability

November 6, 2018

Article Members Only

As a personal trainers business and clients grow a limitation of time and number of clients one can fit into a day is often dealt with by charging more per session or offering more time slots. This article goes over how to implement group training to maximize results for clients and profitability for a personal trainer,

Personal trainers Program design Client Consultation|Assessment Personal Training Business Group Training Fitness Industry Building your Business

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