(102 found)
The Sales Presentation—An In-Depth Look and Building a Customized System for Success
December 31, 2018
Beyond the programming, exercise technique, and human physiology, it is also important to create a customized system for sales success. Re-framing the purpose of the sales presentation in the proper light and creating a customized system that will allow a fitness professional to sell their services with integrity can allow them to help more clients.
Personal trainers Professional Development Fitness Industry Personal Training Business Sales Sales Presentation
Adapting to the Digital Transformation of the Fitness Industry
October 15, 2021
This article presents advice on how personal trainers can step up their digital footprint and be successful in unprecedented times.
Personal trainers Professional Development Fitness Industry Personal Training Clients
Developing Your Simple Personal Training Marketing Plan
June 1, 2017
There is a formula for attracting more clients into your gym and it can work for you if you commit to following the right steps. This article will explain how to set marketing goals, create a marketing action plan to bring in new clients based on your strengths as a trainer, provide examples of how to implement your marketing plan, and discuss why tracking the success of your plan is important.
Personal trainers Organization and Administration Professional Development PTQ Marketing personal training NSCA-CPT
Examining the Efficacy of Common Fitness and Movement Tests—Personal Perspective
June 1, 2017
In the push for personal training sales, many gyms will use assessment protocols as a way to prove to clients that they can indeed benefit from personal training. This article examines the merits behind this concept.
Personal trainers Program design Testing and Evaluation PTQ Personal Training exercise assessment sales tactics
Is Now the Right Time to Start Your Own Fitness Studio or Gym? From Personal Perspective
July 1, 2014
For anyone who is considering starting their own fitness business, there are a few questions that should be considered. For example, why is the studio market booming? Is it the right time for you to make the leap? To answer these questions, there are several considerations that might help in this decision-making process.
Personal trainers Organization and Administration how to become a personal trainer NSCA-CPT personal training business fitness studio personal training
Top Ways to Drive Traffic to a Fitness Business
January 1, 2015
For fitness business owners, marketing is understanding the audience and being able to craft stories that capture their attention. This article includes recommendations of ways to get current clients more engaged, as well as reach out to new clients.
Personal trainers Organization and Administration personal training business personal training career how to grow my personal training business how to become a certified personal trainer how to become a personal trainer personal trainers Personal training
Bridging the Gap between Personal Training and Physical Therapy
April 22, 2019
The purpose of this article is to define the roles of personal trainers and physical therapists and to learn how their combined expertise can influence long-term physical health improvements for their clients.
Personal trainers Program design Testing and Evaluation Client Consultation|Assessment Basic Pathophysiology and Science of Health Status or Condition and Disorder or Disease Physical Therapy Client Assessment Client Needs
Back to Basics: 3 Steps of the Initial Consultation
August 24, 2018
Developing a truly successful program involves several layers that the personal trainer must address with time, competence, and critical thinking. A thorough and complete initial consultation can ensure that the personal trainer has all the data that they need to design a program that is time-efficient and successful.
Personal trainers Program design Organization and Administration Client Consultation|Assessment Personal Trainer Client Consultation Training Programs
Back to Basics: 3 Steps of the Initial Consultation
June 1, 2017
Developing a truly successful program involves several layers that the personal trainer must address with time, competence, and critical thinking. A thorough and complete initial consultation can ensure that the personal trainer has all the data that they need to design a program that is time-efficient and successful.
Coaches Exercise Science PTQ initial consultation
How Social Media Affects the Legal Rights of Employees
June 4, 2016
While social media can serve as an efficient business tool, it can also complicate the legal rights of the entrepreneurs who use them. This article focuses on three specific—and perhaps surprising—ways in which social media can alter the employment rights of fitness professionals and the gyms they work for.
Personal trainers Legal Issues Professional Development NSCA-CPT personal training employment Social media
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