The private sector is growing, and so is the competition. With low barriers to entry and clients cycling in and out of programs, you need a strong business strategy to stand out and build staying power. Gini Grimsley draws on her experience across commercial fitness and National Strength and Conditioning Association (NSCA) leadership to address top questions coaches are asking: Where is the smartest place to start? How do you set your rates? How do you grow a client base in a new community? Grimsley distinguishes between being certified and being qualified, noting credentials open the door while applied experience takes you further. She introduces a framework for “periodizing your paycheck,” reverse-engineering income goals into a viable revenue model. Grimsley also outlines how to integrate into established communities and balance hybrid in-person and online coaching. If you are exploring the private sector or refining your approach, gain practical strategies to find your niche and achieve career flexibility. Reach out to Gini on Instagram: @gdotgperiod, LinkedIn: @gini-grimsley-ms-cscs, or by email: trainwithgini@gmail.com | Find Eric on Instagram: @ericmcmahoncscs and LinkedIn: @ericmcmahoncscs Make sure your voice is represented in the profession. Join an NSCA Professional Development Group (PDG) to influence the resources and decisions that impact your segment of the field

As the final article of the three-part series on long-term athletic development (LTAD), this article will focus on enhancing physical fitness and participation in LTAD programs that promote physical fitness and physiological wellbeing, regardless of age, ability, and aspirations.

This article breaks down periodization into sequencing and integrating training factors to optimize training outcomes.

High school coaching is a rapidly-growing area of strength and conditioning, and can be an exciting career choice for strength and conditioning professionals who want to have a lifelong positive impact on young people.

This article is the 11th in a continuing series of tactical strength and conditioning (TSAC) research reviews. It is designed to bring awareness to new research findings of relevance to tactical strength and conditioning communities.

This article will briefly discuss physiological and psychological adaptations, as well as review general guidelines for beginning aerobic and resistance training exercise during pregnancy.

This article discusses components of a comprehensive pre-design process that aims to help coaches build an effective golf training program.

This article discusses lactate testing as a cost-effective alternative way to create advanced exercise prescriptions, as well as opening the possibility of being a new biomarker of metabolic health for personal trainers.

Colorado Springs, CO – The National Strength and Conditioning Association announces that Eric McMahon, MEd, CSCS, RSCC*D, has been named the organization’s new Coaching Program Manager. In this role, McMahon will represent professional, collegiate, high school, and private sector coaches who are part of the NSCA’s community. In addition, McMahon will work with leaders in the field to advance the coaching profession, evaluate existing NSCA resources and programs, and provide new resources to better serve coaches and their needs.

NSCA has a network of volunteer leaders who direct NSCA’s efforts at the state level. NSCA’s Midwest Regional Coordinator provides oversight and training to local state directors. Members in the Midwest Region can connect at local and regional events as well as on Facebook to others in this area.