Growth happens when you go all in, or as Brittany Wiebe says, “full send.” As Head Strength and Conditioning Coach of women’s basketball at the University of Oregon, she shares her people-first, evidence-based approach to maximize performance, minimize risk, and positively impact each individual. Using reverse engineering and fundamental principles, Wiebe describes programming around the big seven movements, progressive overload, and objective and subjective feedback. She reflects on her path through Kenya, Dubai, and the Dominican Republic, gaining exposure to athletes across sports, backgrounds, and abilities. Logistical challenges, like language barriers and limited resources, strengthened her adaptability and creativity. Wiebe believes weight room culture starts the moment you walk in. Her strategies — from high-energy greetings to rallying around big lifts — remind coaches that intent begins with environment. She challenges coaches to step outside their comfort zones, say “yes” to opportunities, and bring the same intensity to their development that they demand from athletes. Reach out to Brittany on Instagram: @coach.bwiebes and LinkedIn: @bwiebes | Find Eric on Instagram: @ericmcmahoncscs and LinkedIn: @ericmcmahoncscs Ready to take your coaching further? Explore opportunities to connect with top professionals and gain new insights at NSCA.com/Events, from local clinics to national conferences.

The purpose of this article is to justify the importance and advantage to properly incorporate upper body power (UBP) training in Mixed Martial Arts (MMA) athletes.

This excerpt from Developing Speed demonstrates a fun drill aimed to develop the ability to make a cut step in response to a stimulus and to accelerate from this direction change.

Learn how to perform a light sled pull, which can help increase speed strength, power, and stride length.

Strength and conditioning coaches that temper their posterior chain exercises with some threshold training and specific trunk exercises designed to break the extension/compression stabilization strategy (ECSS) to restore proper stabilizing strategies may find their athletes will move better, get injured less, and actually perform better.

In recent years, youth strength training and models of athletic development have become hot topics thanks in part to a shift in youth sports from leisure activities to year-round commitments. In order for strength and conditioning professionals to help the athletes of tomorrow achieve their performance and fitness goals, it’s imperative to develop safe, effective, and balanced programming for the youth of today.

This NSCA Coach article describes how to manipulate movements, lifts, and rest periods in a way that controls time, space, and flow efficiently to creatively enhance athletic performance.

Developing Power brings an explosive take on the push-up and explains the technique behind the depth-drop push-up for upper body power development.

Tex McQuilkin, Director of Training and Education at Power Athlete talks to the NSCA Head Strength and Conditioning Coach, Scott Caulfield, about Coach McQuilkin’s work at power athlete, his athletic background, and his start into Strength and Conditioning. Topics under discussion include: Power Athletes education program, Coach McQuilkin’s experiences working with athletes, his GA position,

This article briefly explains different squat variations, as well as how they differ from a physics and biomechanics standpoint.