It is no secret that it takes a lot to differentiate yourself in today’s competitive market. But what does it truly take for a fitness studio owner to thrive in this industry? What are the strategies necessary to deploy that get you to the next level?

Swimming is a form of exercise that has minimal impact on body joints as it applies a lower amount of stress compared to other popular activities, such as walking. This article offers different methods of swimming that improve overall health aimed for the maturing adult.

By following the guidelines of the American Dietetic Association, a vegan or whole food, plant-based diet can be a viable option for athletes as well as non-athletes to maintain health, support athletic performance, and positively impact the environment.

The purpose of this article is to present pedagogical content knowledge to personal trainers aimed to enhance client performance and satisfaction.

Learn about the new NSCA Strongman Special Interest Group (SIG) from strength and conditioning coach, Heidi Campo. Campo talks with NSCA Coaching and Sport Science Program Manager, Eric McMahon, about her path in strength and conditioning that ran from bodybuilding and powerlifting to becoming a strongman competitor. Campo discusses her experiences spending the winter in Iceland at the “Nest of Giants” with four-time World’s Strongest Man, Magnus Ver Magnusson, and how camaraderie in the sport ignited an even stronger passion for her work as a coach. This episode also discusses how strongman is not just for elite competitors, and how training concepts and methods from the sport can be integrated across all levels of athleticism, multiple sports, and for clients of any age. You can reach out to Heidi on Instagram: @muscleyogi or by email at heidi@coachbta.com| Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs Join the NSCA Strongman Special Interest Group to continue the conversation and learn more.

Brandi Binkley speaks at the 2014 National Conference on The Future of Personal Training. In this first video of the series, Brandi touches on the personal trainer market, stability/longevity, helping trainers find their niche, and client retention.

The NSCA provides career-focused benefit videos designed to help members gain expert insight, knowledge and tips to help further their careers.

This purpose of this article is to supply personal trainers with resistance training techniques, progressions, and cues that can assist their clients in overcoming sarcopenia and to eventually press to the overhead position pain free and with confidence.

The purpose of this article is to guide tactical leaders in their development of a unit combatives program (UCP).