Beyond the programming, exercise technique, and human physiology, it is also important to create a customized system for sales success. Re-framing the purpose of the sales presentation in the proper light and creating a customized system that will allow a fitness professional to sell their services with integrity can allow them to help more clients.
Personal trainersProfessional DevelopmentFitness IndustryPersonal Training BusinessSalesSales Presentation
The purpose of this article is to describe the content and format of a collegiate introductory strength and conditioning course to induce behavioral changes in college students for lifelong physical activity and fitness.
By understanding the differences between features, benefits, and results, along with how they impact current or potential clients, personal trainers can separate themselves from the rest of the pack and ensure long-term success of their business.
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CASCE accreditation is designed to help your program recruit more high-caliber students and prepare them for fulfilling careers in the strength and conditioning industry.
The “five Ss” of trainability and performance are critical periods of development that all youth strength and conditioning coaches should consider when creating a training program. Coaches should take advantage of each window to maximize a youth athlete’s potential and help ensure a long athletic career.
CoachesProgram designLTADyouth training guidelinesyouth athletic training
This article will provide some conditions and standards with specific tools personal trainers may consider using in their initial interview with potential clients.
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This article breaks down youth training. To develop athleticism for youth, coaches should follow the C.O.R.E. principles: context in which to apply movement patterns, opportunities to develop proper movement, recognition of physical attributes required, and environments in which youth explore movement.
CoachesExercise TechniqueProgram designteaching athleticismyouth athleticismyouth trainingyouth athletic development
Traveling overseas to administer a strength and conditioning program can be an immensely beneficial experience for both the coach and the athlete. It can help build a strong rapport, which can ultimately build more trust and adherence to the training program.
CoachesExercise TechniqueProgram designstrength and conditioning training for basketballstrength training for basketballbasketballsports trainingOverseas travel
Bobby Smith, owner and Director of Sports Performance at Reach Your Potential Training, talks to the National Strength and Conditioning Association (NSCA) Head Strength and Conditioning Coach, Scott Caulfield, about the transition to owning his own facility and his impact on youth athletes. Topics under discussion include Smith’s education and previous athletic experience that led him to sports performance, being the owner of a sports performance facility, and his impact on youth athletes.
CoachesProgram designOrganization and Administration