This article articulates important independent personal trainer and employee personal trainer differences, research and planning guidelines moving forward, important marketing considerations, financial literacy, and the importance of moral support.
Personal trainersProfessional DevelopmentPersonal TrainerManagingBusinessMarketingPersonal Training Career
For fitness business owners, marketing is understanding the audience and being able to craft stories that capture their attention. This article includes recommendations of ways to get current clients more engaged, as well as reach out to new clients.
Personal trainersOrganization and Administrationpersonal training businesspersonal training careerhow to grow my personal training businesshow to become a certified personal trainerhow to become a personal trainerpersonal trainersPersonal training
The purpose of this article is to present evidence for implementing wellness coaching practices for enhanced dissemination of knowledge and improved efficacy of lasting behavior change, positively affecting the service member’s fitness performance levels and decreasing risk of lifestyle disease development.
Beyond the programming, exercise technique, and human physiology, it is also important to create a customized system for sales success. Re-framing the purpose of the sales presentation in the proper light and creating a customized system that will allow a fitness professional to sell their services with integrity can allow them to help more clients.
Personal trainersProfessional DevelopmentFitness IndustryPersonal Training BusinessSalesSales Presentation
Olympic-style lifting, functional training, powerlifting, and bodybuilding should all be considered when designing a program to improve general health, fitness, and functional capacity.
Personal trainersExercise ScienceExercise TechniqueProgram designstrength training techniquehow to get strongerbodybuildingpowerliftingweightliftingBest strength training
Establishing a relationship and communicating with your clients in simplified terms that they can understand is a critical aspect of the training process. If you are not taking the time to do this, start now, and it will make the whole experience better for everyone involved.
Personal trainersProgram designClient Consultation|AssessmentCommunicationPersonal TrainerClient InteractionCoaching Cues