Coaches can also benefit from understanding the concepts of positive and negative reinforcement and positive and negative punishment as they relate to motivation. Although coaches use a mixture of both reward and punishment, using rewards and a positive approach is arguably the best approach because it focuses on what athletes should do and what they did right.

This article describes the long-term athletic development programming pillars and suggests practical applications for strength and conditioning practitioners.

This article assessed the effectiveness of the Holistic Health and Fitness Lite (H2FL) pilot that integrates strength and conditioning coaches, dietitians, occupational therapists, physical therapists, and cognitive performance specialists into conventional units to provide holistic care for soldiers.

In the intercollegiate athletic setting, the strength and conditioning coach can play a role in the development of student-athlete leadership. For the strength and conditioning coach to be a positive contributor to this effort, he or she must have a clear understanding of their role, the role of the sport coach, and the interaction and relationship between the two.

Hear an international perspective on the strength and conditioning field from Marcus Svensson, a Swedish National, who currently works in professional soccer with the Al Arabi Sports Club in the Qatar Stars League. This episode shares insights about access to NSCA resources from outside of North America, training strategies for soccer, and the importance of developing adaptability among strength and conditioning coaches. Tune in to expand your professional horizons as part of a global strength and conditioning community. You can also email Marcus at johanmarcussvensson@gmail.com | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

The NSCA Coaches Conference joins NSCACon, a key event for strength and conditioning coaches. Explore career insights, recertification, and expanded awards ceremony.

A strength and conditioning coach has the ultimate platform to communicate many lessons that can impact the life of youth athletes. In this 2018 Coaches Conference video, Vernon Griffith goes over how to impact youth athletes in more than just weightlifting, and how to be the coach that they need.

In this session from the NSCA Coaches Conference 2020, Bo Sandoval, Director of Strength and Conditioning for the UFC Performance Institute, discusses the processes in which they assess their athletes, provide individualized training programs to make weight or build performance, and the various ways they are collecting vital information and research pertaining to fighters.

Strength and Conditioning Coaches who are NSCA-Certified are preparing youth for training, using proven strategies that improve their safety and competitiveness.