(244 found)
Developing Your Simple Personal Training Marketing Plan
June 1, 2017
There is a formula for attracting more clients into your gym and it can work for you if you commit to following the right steps. This article will explain how to set marketing goals, create a marketing action plan to bring in new clients based on your strengths as a trainer, provide examples of how to implement your marketing plan, and discuss why tracking the success of your plan is important.
Personal trainers Organization and Administration Professional Development PTQ Marketing personal training NSCA-CPT
Building a Balanced and Symmetrical Physique – Is Regional Hypertrophy Possible?
June 3, 2022
This article provides a brief overview of literature where regional hypertrophy was reported. It also discusses the basic science and application of regional hypertrophy training.
Personal trainers Exercise Science Program design Hypertrophy Exercise Selection Resistance Training Range of Motion Pennation Angle
Cross Education with the Post-Rehabilitation Process
December 18, 2020
During the rehabilitation process, a client may need therapy outside of the personal trainer’s scope of practice. This article discusses safe and effective modalities that personal trainers can use with clients in the post-rehabilitation phase process.
Personal trainers Exercise Science Program design Cross Education Mirror Training Phantom Limb Rehabilitation Process
Employee or Independent Contractor? Guidelines for Classifying Workers
November 27, 2020
Some positions within the fitness industry can be tricky to classify. This article helps businesses decipher the difference between a hired employee and an independent contracted position.
Personal trainers Legal Issues Professional Development Independent Contractor Employees Taxes Audits
Correcting Misconceptions in the Knowledge of Personal Trainers
May 29, 2020
The aim of this article is to review the research into the knowledge of personal trainers, their misconceptions, and to provide evidence-based strategies to help correct any misconceptions.
Personal trainers Professional Development Critical Thinking Personal Trainers Professional Development
Fartlek Training with Personal Training Clients
April 3, 2020
This article explains Fartlek training as well as how it can be programmed and individualized for different clients.
Personal trainers Program design Fartlek Training Intensity Anaerobic Aerobic Intervals ATP-PC
Fitness Marketing Foundations—The Basics and How to Implement Them Effectively
August 26, 2019
This article discusses the three primary channels of marketing, the regular actions that drive results in each, and the purpose of said actions, for personal trainers to help build a solid marketing foundation for their fitness business.
Personal trainers Professional Development Business Marketing Networking Social Media Action Plan
Carbohydrate Periodization—Part 2: Time Carbohydrate Restriction
August 19, 2019
This is the second part of a two-part series that investigates the effects of dietary carbohydrate availability on exercise performance and how specifically timed restriction of carbohydrates may also paradoxically enhance exercise performance in the medium and long term.
Personal trainers Nutrition Carbohydrates Carbohydrate Restriction Glycogen Calorie Intake
Carbohydrate Periodization—Part 1: Fueling Exercise
April 29, 2019
The purpose of this article is to give an overview and theoretical framework on the concept of periodized nutrition—with an emphasis on adequate carbohydrate intake to enhance performance.
Personal trainers Coaches Nutrition Program design Nutrition Periodization Carbohydrate Loading
A Coach and Trainer’s Challenge – Individual Variables in Health, Fitness, and Nutrition
March 11, 2019
There are many factors, both personal and environmental, that play a role in the success of a training and diet program for an individual client. This article looks at the factors to be aware of and some solutions to finding the best fit program for an individual client.
Personal trainers Exercise Science Nutrition Program design Client Consultation|Assessment Health Fitness Nutrition Client Success
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