For Keith Swift, coaching is completely effort based, but it starts with camaraderie and education. As Director of Strength and Conditioning at Wofford College, his philosophy is clear: educate, heal, and enhance. While playing collegiate football and studying exercise science, Swift learned early to question the “why” behind training and encourages his student-athletes to do the same. At an academically rigorous institution, his educational focus fits right in, fostering curiosity, technical precision, and peer coaching. Swift shares how his experiences across professional baseball, the private sector, and collegiate programs each shaped his foundation while making it his own. Amid collegiate challenges — from the National Collegiate Athletic Association (NCAA) transfer portal to the growing authority of student-athletes — Swift holds firm that “there is no substitute for hard work.” His goal is simple: help student-athletes leave with both a degree and a championship ring, setting them up for success in sport and life. Reach out to Coach Swift on Instagram: @worqueowt and @wofford_strength, Twitter/X: @CoachSwift93, LinkedIn: @keithswift, or by email: swiftkd@wofford.edu | Find Eric on Instagram: @ericmcmahoncscs and LinkedIn: @ericmcmahoncscs Discover how salaries have evolved across collegiate athletics and other work settings in strength and conditioning in the 2025 NSCA Salary Survey at NSCA.com/Salary.

Coach Joe Kenn, MA, CSCS,*D, RSCC spoke at the NSCA's 2012 National Conference about how to choose the correct exercises and develop a comprehensive daily plan.

Andrea Hudy, now the Head Men’s Basketball Strength and Conditioning Coach for the University of Texas, talks to the former NSCA Head Strength and Conditioning Coach, Scott Caulfield, about how she got into strength and conditioning. Topics under discussion include the collaborative efforts of the sports medicine team and doctors during her time at the University of Kansas, how she was hired, writing her book and continuing her education, and the value of hosting clinics. Find Andrea on Twitter: @A_Hudy

Antonio Squillante, a PhD candidate at the University of Southern California (USC) and the Weightlifting Special Interest Group (SIG) chair, talks to the former NSCA Head Strength and Conditioning Coach, Scott Caulfield, about using weightlifting, not just the sport, as a means to build strength and power in athletes from the platform to the field. Topics under discussion include being involved with the NSCA through leading the Weightlifting SIG and teaching Exam Prep classes, moving from Italy to pursue his dream of coaching, and going back to school for his PhD. Find Antonio on Facebook: NSCA CSCS Exam Prep or NSCA Weightlifting SIG

Christina Rasnake, Director of Sport Science and Analytics at the University of Delaware, talks to the NSCA Coaching and Sport Science Program Manager, Eric McMahon, about the budding future of sport science in college athletics. Topics under discussion include the staffing of sport science initiatives, effective communication across departments, and how technology and wellness surveys can support actionable change in the coaching process. Find Christina on Twitter: @Coach_Raz26 | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

What does it take to become an award-winning Director of Strength and Conditioning in the National Football League (NFL)? Justin Lovett reveals the “we over me” mentality that guides his role with the Los Angeles Rams. Lovett reflects on receiving the 2024 NSCA Professional Strength and Conditioning Coach of the Year Award after being an NSCA Member for over 20 years. He draws parallels between working with high school and NFL athletes — where the desired training responses are the same and ability levels vary — making versatility key. Lovett also stresses the importance of finding clean and effective training methods to accommodate wear and tear in football athletes. He compares the Rams’ hiring philosophy to gathering “infinity stones,” emphasizing character attributes, culture alignment, and staff chemistry. Lovett and NSCA Coaching and Sport Science Program Manager Eric McMahon discuss progressing into leadership and the rise of performance director roles, as well as how to seek out career and networking opportunities. Connect with Justin on Instagram: @strcoachlovett, Twitter/X: @justin_lovett, or LinkedIn: Justin Lovett | Find Eric on Instagram: @ericmcmahoncscs or LinkedIn: @ericmcmahoncscs

Mike Hill, Associate Athletics Director of Sports Performance at Georgetown University, talks to the former NSCA Head Strength and Conditioning Coach, Scott Caulfield, about his journey from volunteer intern to director at Georgetown. Topics under discussion include being an integral, “off the bench” part of a team, what he looks for in new interns or new hires, and continuing education through reading and being a part of the NSCA’s Exam Development Committee. Find Mike on Instagram: @license_2_hill

In this episode, we hear from Kerry Harbor, the Head Strength and Conditioning Coach at Winston-Salem State University, on his experience at the 2023 NSCA Coaches Conference. Coach Harbor shares with NSCA Coaching and Sport Science Program Manager, Eric McMahon, unique aspects of serving student-athletes at the National Collegiate Athletic Association (NCAA) Division II level. The discussion includes Coach Harbor’s early aspiration to become a physical therapist, to how a college football injury introduced him to the coaching profession. From teaching physical education classes to coaching in both high school and college, Coach Harbor reflects on recent growth and areas of opportunity in the strength and conditioning profession. As mentioned during the episode, you can learn more about the results from the 2022 NSCA Strength and Conditioning Salary Survey. Connect with Kerry on Instagram: @harborkerry or Twitter @CoachHarbor | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

In this video from the NSCA's 2013 National Conference, Dr. Rhodri Lloyd, Senior Lecturer in Physiology and Health at Cardiff Metropolitan University, talks about planning for long-term athletic development.

Loren Landow, owner of Landow Performance in Denver, CO, shows some example progressions and cues for sprint mechanics.