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Gini Grimsley | Personal Training vs. the Mass Fitness Revolution: How to Stand Out

Podcast

The private sector is growing, and so is the competition. With low barriers to entry and clients cycling in and out of programs, you need a strong business strategy to stand out and build staying power. Gini Grimsley draws on her experience across commercial fitness and National Strength and Conditioning Association (NSCA) leadership to address top questions coaches are asking: Where is the smartest place to start? How do you set your rates? How do you grow a client base in a new community? Grimsley distinguishes between being certified and being qualified, noting credentials open the door while applied experience takes you further. She introduces a framework for “periodizing your paycheck,” reverse-engineering income goals into a viable revenue model. Grimsley also outlines how to integrate into established communities and balance hybrid in-person and online coaching. If you are exploring the private sector or refining your approach, gain practical strategies to find your niche and achieve career flexibility. Reach out to Gini on Instagram: @gdotgperiod, LinkedIn: @gini-grimsley-ms-cscs, or by email: trainwithgini@gmail.com | Find Eric on Instagram: @ericmcmahoncscs and LinkedIn: @ericmcmahoncscs Make sure your voice is represented in the profession. Join an NSCA Professional Development Group (PDG) to influence the resources and decisions that impact your segment of the field

Coaches Professional Development

TSAC Research Column – July 2021

April 29, 2022

Article Members Only

This article is part of a continuing series of tactical strength and conditioning (TSAC) research reviews. It is designed to bring awareness to new research findings of relevance to tactical strength and conditioning communities.

TSAC Facilitators Exercise Science Program design Testing and Evaluation Firefighters Police Officers Load Carry Age Soldiers Fitness Field Test Change of Direction

Rehabilitation to Performance of the Shoulder for the Tactical Athlete

February 25, 2026

Article

This TSAC Report article examines the primary risk factors contributing to shoulder pain in tactical athletes and provides evidence-based rehabilitation strategies. Visit NSCA online to learn more about exercise research for tactical athletes.

TSAC Facilitators Exercise Science Exercise Technique Organization and Administration Testing and Evaluation Client Consultation|Assessment Safety Basic Pathophysiology and Science of Health Status or Condition and Disorder or Disease Professional Development Rehabilitation Shoulder Exercises First Responders Injury Prevention Exercise Research LTAD Occupational Fitness Pathology

NSCA’s Coaching Podcast, Episode 115: David Joyce and Daniel Lewindon

Podcast

This episode unites strength and conditioning perspectives across three continents. David Joyce and Dan Lewindon, the co-editors of High-Performance Training for Sports, discuss their new book, including the high-caliber list of expert contributors from around the world. Discussion centers on the expansion of performance environments to include new perspectives, and the increased need for professional collaboration to deliver maximally effective training programs. Learn about “Zombie Killers,” as Joyce and Lewindon share with NSCA Coaching and Sport Science Program Manager, Eric McMahon, in an episode that provides insight into everyday coaching practices. Find David on Twitter: @DavidGJoyce | Find Dan on Twitter: @DanLewindon | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

Coaches Professional Development

Effects of Instability on Force and Velocity

December 3, 2019

Article

This article discusses the effects of instability on force and velocity throughout the body.

Personal trainers TSAC Facilitators Coaches Exercise Technique Program design Power Output Instability Force Velocity

Central Concepts Related to Periodization

May 1, 2017

Article

The ability to manage the adaptive response, handle accumulated fatigue, and capitalize on the aftereffects established from training is central to the training process.

Coaches Exercise Science Program design Central Concepts Related to Periodization Periodization strength training recovery training program design

An Introduction for Parents: What is Long-Term Athletic Development?

Other

What does LTAD mean and how can parents get more involved with their child’s athletic development? Rick Howard provides an overview of youth development, important concepts to understand, ways to impact physical development, signs of overtraining, and further resources that are a great refresher for coaches and can be passed onto parents.

Bridge: The Inverted Row, with Kourtney Thomas

May 1, 2015

Video

Kourtney Thomas discusses the inverted row and how to implement it within a training program for clients with different ability levels

Personal trainers Coaches Exercise Technique Program design inverted row strength training

Bridge: Coaching Acceleration, with Loren Landow

May 30, 2016

Video

Loren Landow, owner of Landow Performance in Denver, CO, shows some example progressions and cues for sprint mechanics.

Coaches Exercise Technique acceleration speed training strength and conditioning

Building Buy-In for Army Tactical Training at the Brigade Level

August 12, 2022

Article Members Only

This article gives a firsthand account of working in a few of the United States Army’s earlier human performance and injury reduction programs as a strength coach and active-duty physical therapist.

TSAC Facilitators Professional Development H2F Tactical Facilitator THOR3 Dietician Buy-In Mentorship

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