How does a small-town boy from Mid Wales become the next NSCA President? Follow Ian Jeffreys’ inspiring journey, beginning with his introduction to the NSCA in 1989 as a professional rugby player hungry for knowledge to perform better. Listen as he recounts the thrill of his first conference and why NSCA events are so much more valuable than just what is presented on the main stage. Then, dive into Ian’s career-defining contributions to speed and agility, sparked by his reverse-engineering approach that leverages movement patterns and strong positioning to elevate game speed. Reflect on decades of evolution in our profession, including increased career paths plus the rise of technology and AI — and why they can never replace the true human heart of coaching. Lastly, learn Ian’s vision for the NSCA’s future, which involves both listening and leading to maintain the NSCA’s position as the worldwide authority in strength and conditioning. Connect with Ian by email at ian.jeffreys@nsca.com | Find Eric on Instagram: @ericmcmahoncscs or LinkedIn: @ericmcmahoncscs Join Ian’s inauguration at NSCACon 2024 in Baltimore, MD, July 10-13! Register at NSCA.com/NSCACon

Stuart Hart, Head Strength and Conditioning Coach for women’s basketball at the University of Nebraska, talks to the former NSCA Head Strength and Conditioning Coach, Scott Caulfield, about his journey from high school athlete to personal trainer to volunteer coach to full-time college strength and conditioning coach. Topics under discussion include a day in the life at the University of Nebraska, building relationships throughout the entire athletic staff, and the value of going to conferences for both educational and networking reasons. Find Stuart on Twitter: @No_DaysOff06 or Instagram: @strength_byhart

Chris Morris, Director or Performance Science at the University of Kentucky, talks to the NSCA Coaching Program Manager, Eric McMahon, about the importance of capturing athlete readiness through data and technology. Topics under discussion include Dr. Morris’s time as a University of Kentucky football player turned PhD student, how sports science is critical to understanding athlete’s capacities on a much deeper view, and developing interpersonal relationships with athletes to create trust and buy-in. Find Dr. Morris on Twitter: @CMorrisPhD | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

Dr. Patrick Ivey, Associate Athletics Director for Student Athlete Health and Performance at the University of Louisville, talks to the NSCA Coaching and Sport Science Program Manager, Eric McMahon, about the transition from strength coach to a director role in administration. Topics under discussion include perceptions of strength coaches, emotional intelligence, and continuing to grow where you are. Find Dr. Ivey on his website: pativey.com | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

Autumn Lockwood knows football. As the daughter of a collegiate football coach, she’s been attending games and “breathing football” since she was born. Now, she holds a highly coveted full-time position as an Associate Performance Coach for the National Football League (NFL) Philadelphia Eagles. But this was not always her plan. Follow her unique professional path, from a criminal justice major and aspiring Alcohol, Tobacco, and Firearms (ATF) special agent to coaching at football’s highest level. Learn how the Philadelphia Eagles cultivate a championship culture through never-ending development, strategic staffing, and sport science initiatives. She recounts how mentorship, building a village, and networking enabled her successful career switch. Lockwood and McMahon also discuss coaching challenges and ways the NSCA can push the profession forward through diverse collaboration, uncomfortable conversations, and deeper in-person connections. They conclude by breaking down the calendar training year, key performance indicators, and athlete profiling in professional football. Connect with Autumn via Instagram: @autumnlockwood, LinkedIn: @autumn-lockwood, or email: alockwood@eagles.nfl.com | Find Eric on Instagram: @ericmcmahoncscs or LinkedIn: @ericmcmahoncscs Love football? Join your fellow professionals in the NSCA Football Special Interest Group! This episode discusses the intangible rewards of volunteering, like opening career doors and making connections. Want to get involved? Check out NSCA.com/Volunteer for opportunities.

The playing field has changed in collegiate athletics, but Kaz Kazadi knows the keys to longevity. Get to know the Texas Christian University (TCU) Assistant Athletic Director of Football Human Performance, renowned for his ability to inspire athletes. Follow his roots from the Democratic Republic of Congo (DR Congo) to playing for the National Football League (NFL) Los Angeles Rams — later becoming a “roaming gladiator” in the Canadian Football League (CFL) and NFL Europe to secure tenure. As a leader in the weight room, strength and conditioning was a natural transition. He recalls choosing a graduate assistantship to embody his “long money” philosophy of purpose-driven education, networking, and positivity. Kazadi compares new Name, Image, and Likeness (NIL) policies to free agency and talent acquisition versus recruiting. Additionally, he drills decision-making and delayed gratification as players transition into adulthood. He concludes with advice for creating a coaching network and career vision. Connect with Coach Kaz by email: kaz.kazadi@tcu.edu | Find Eric on Instagram: @ericmcmahoncscs and LinkedIn: @ericmcmahoncscs

After almost leaving the profession entirely, Ashley Kowalewski landed her role as an Assistant Strength and Conditioning Coach at the prestigious Louisiana State University. Listen as she recounts the strength and conditioning coach who inspired her as a high-level athlete at Oklahoma State University, diverting her path away from pursuing a physical therapy career. Explore how her early experience as an NSCA intern and working with adaptive sports under the United States Olympic & Paralympic Committee expanded her network and strengthened her coaching. Discover where to tap into access points that can build mentors in your corner and the importance of being relationship-oriented in a field where collaboration is key. Kowalewski also speaks about checking her ego after a difficult career experience and the challenge of starting again at the intern level. Learn her guiding principle of providing over proving and how high-quality leadership can elevate a program’s impact and staff longevity. Connect with Ashley on Instagram at: @ashleykowalewski or by email: ashk@lsu.edu | Find Eric on Instagram: @ericmcmahoncscs or LinkedIn: @ericmcmahoncscs

Thrown into the fire — that is how Jeanne Rankin learned, and it’s how she’s developing her athletes and interns at Coastal Carolina University. Rankin reveals how trust is what drives buy-in, performance, and success; without it, even the best program is just a piece of paper. She breaks down some of strength and conditioning’s toughest realities — long hours, relentless demands, and work-life challenges — which require strategic approaches across career stages. A process-oriented coach, Rankin shares practical strategies for setting boundaries, maximizing efficiency, and avoiding burnout when 70-hr workweeks are common. She also delivers real-world insights on career longevity, professional growth, and adapting to an evolving industry. With salary conversations, career sustainability, and the future of collegiate strength and conditioning on the table, Rankin brings an unfiltered, solutions-driven perspective. Whether you are just starting out or an experienced professional, this episode delivers straight talk on what it takes to succeed long-term. Connect with Jeanne on Instagram: @thegingerguns or by email at: jrankin@coastal.edu | Find Eric on Instagram: @ericmcmahoncscs and LinkedIn: @ericmcmahoncscs Check out the 2022 NSCA Salary Survey discussed in this episode and watch for 2025 NSCA Salary Survey results coming soon. Additionally, find actionable strategies to support a raise request in the NSCA’s new article, “How to Ask for a Raise in Strength & Conditioning.” Read the NSCA’s proposal to the United States Bureau of Labor Statistics (BLS) to recognize “strength and conditioning coach” as a detailed occupation in their classification system.

Integrating weight room cues that are more consistent with those used to reinforce safer tackling techniques on the field may help with athlete retention and buy-in, and prevent potential confusion.

This article explains different ways personal trainers can successfully retain their clients through coaching, accountability, attentiveness, knowledge, and service.