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Notice: The NSCA website is scheduled to undergo system maintenance from 2:00 AM - 2:30 AM EST. During this time, there may be short service interruptions across the site and some parts of the site may not be accessible. We apologize for any inconvenience while we work to improve the website experience and security.
This article will provide some conditions and standards with specific tools personal trainers may consider using in their initial interview with potential clients.
Personal trainersClient Consultation|AssessmentProfessional DevelopmentClientsAccountabilityGoalsPersonal TrainersProgress
There is a formula for attracting more clients into your gym and it can work for you if you commit to following the right steps. This article will explain how to set marketing goals, create a marketing action plan to bring in new clients based on your strengths as a trainer, provide examples of how to implement your marketing plan, and discuss why tracking the success of your plan is important.
Personal trainersOrganization and AdministrationProfessional DevelopmentPTQMarketingpersonal trainingNSCA-CPT
Professional standards can differ from gym-to-gym, studio-to-studio, and personal trainer-to-personal trainer, but all professional personal trainers can benefit from focusing on specific goals.
Personal trainersOrganization and AdministrationProfessional DevelopmentstandardsprofessionalismPersonal training
Should personal trainers include the crunch exercise in an exercise program? The answer should always be, “it depends;” however, arriving at the best answer requires a process.
Personal trainersExercise TechniqueProgram designcrunch exercisecore trainingcrunches
Rushing into administering a training program can greatly hinder long-term gains for the client. This article explains the key components of the client interview, or as it is commonly referred to, “success session.”
Personal trainersClient Consultation|Assessmentpersonal trainingsuccess sessionclient interview
One the fastest growing trends in the fitness industry over recent years has been the increase of personal training studios. Learn how to identify the varied services that can be offered at the personal training studio, and how to promote and sell in a layered pricing format.
Personal trainersOrganization and AdministrationNSCA-CPTmarketing for personal trainersbusiness of personal trainingpersonal training
The purpose of this article is to provide a practical, step-by-step process on how to establish trust with your clientele that is valuable in achieving long-term success in this industry.
Personal trainersProfessional DevelopmentReferral SystemClientsBuy-InFirst Impressions
This article articulates important independent personal trainer and employee personal trainer differences, research and planning guidelines moving forward, important marketing considerations, financial literacy, and the importance of moral support.
Personal trainersProfessional DevelopmentPersonal TrainerManagingBusinessMarketingPersonal Training Career
By understanding the differences between features, benefits, and results, along with how they impact current or potential clients, personal trainers can separate themselves from the rest of the pack and ensure long-term success of their business.
Personal trainersProfessional Developmentpersonal trainingpersonal training businessmarketing for personal trainers